Marketing Network is running a social media campaign to press home public awareness of personal responsibility around the spread of Covid-19 and the need to protect the country’s healthcare workers. Doctors and nurses continue to work tirelessly on the frontline in a bid to control the pandemic as the country prepares for the autumn and […]
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Racing fans urged to enjoy home action
Horse Racing Ireland (HRI) and Folk Wunderman Thompson have launched a new above the line campaign called ‘On Your Terms’. As racing resumes behind closed doors, the HRI campaign encourages new and existing fans to get involved and enjoy everything the excitement of horse racing can offer, from the comfort of their own homes. The […]
Most companies want staggered return to work
Two thirds of Irish employers plan a staggered return to work with 62 per cent of companies going for a phased return based on personal health risks related to Covid-19 while half have plans for employees to return to work depending on how critical their role is to the business, a report by recruitment agency […]
Diageo’s new drinks bottle is no pulp fiction
Diageo, makers of Johnnie Walker, Smirnoff and Guinness, plan to roll out the world’s first ever 100 per cent plastic free paper-based spirits bottle, made entirely from sustainably sourced wood. The bottle will debut with Johnnie Walker Scotch whisky early next year. It comes as Diageo launches a tie-up with sustainable packaging specialist Pilot Lite. […]
Huskies pays tribute to Dr Tony Holohan
Like many others, creative agency In the Company of Huskies wanted to express their gratitude to the Department of Health’s chief medical officer Dr Tony Holohan for his advice and leadership through the Covid-19 crisis. Huskies director of client service Sarah Deeny said people in Ireland came to know Dr Holohan during his daily media […]
Covid-19 main concern for Irish food industry
Covid-19 has been ranked as the highest priority risk facing Ireland’s agri-food sector, a risk assessment report by Bord Bia indicates. The report captures the high level risks facing the industry across six key areas: Covid-19, Brexit, challenges to market diversification, sustainability pressures, consumer insights and innovation and talent management. The analysis captures the level […]
Horkan murder top story in June, Core reports
The murder of Detective Garda Colm Horkan in Castlerea, Co Roscommon was the top news story in June, Core’s Cultural Index study shows. The high-profile event led to a national outpouring of sympathy across the country. But as Ireland began to re-open from Covid-19 health measures, there were other political, economic and social issues which […]
Abrahamson for Irish Times’ summer night talks
Oscar-nominated film director Lenny Abrahamson is part of a line-up in a summer nights’ festival of talks hosted online by The Irish Times this week. Abrahamson will be interviewed by the newspaper’s arts editor Hugh Linehan about the making of his hit TV drama Normal People, based on Sally Rooney’s bestselling novel of the same name. […]
ICAD announces its advertising jury
The Institute of Creative Advertising & Design (ICAD) has announced the judging panel for its advertising awards. With the deadline for entries just three weeks away, ICAD has announced the next round of judges for its advertising jury 2020. The closing date for entries is Friday, July 24 and the entry fee this year has […]
Cadbury sponsors Foran’s new anxiety podcast
Cadbury’s Dairy Milk owner Mondelez Ireland is to sponsor season four of Caroline Foran’s ‘Owning It – The Anxiety Podcast’ to promote the chocolate bar in a 15-week ad run brokered by media agency Carat and podcast buyer Acast. Acast’s portfolio includes podcasts with the likes of Blind Boy, The 2 Johnnies and economist and […]
Guinness Storehouse reopens this weekend
It takes 119.5 seconds to pour a pint of Guinness and this Saturday will mark 119.5 days since Ireland’s leading visitor attraction last poured a pint and the gates were closed. To mark the reopening of the Guinness Storehouse, Diageo will host a series of consumer experiences this summer around Irish creativity, food and brewing. […]
Ashford Castle top resort hotel in these islands
Ashford Castle has been voted the top resort hotel in the UK and Ireland in the US travel magazine Travel + Leisure annual reader survey. In all, as many as eight luxury Irish hotels made the top 10, with Ballyfin Demesne, Powerscourt Hotel Resort & Spa, Sheen Falls Lodge, the K Club, Ballynahinch Castle Hotel, […]
Liddy elected as new AAI president
Aer Lingus’s head of digital marketing Derek Liddy has been appointed as the new president of the Association of Advertisers in Ireland (AAI), the body which lobbies on behalf of advertisers and promotes their interests nationally. Liddy has over 20 years’ experience in developing digital strategies and marketing, as well as TV and video communications. […]
