World famous Danish toymaker Lego has unveiled a crowd sourced special build on Wexford Street’s Golden Square to mark the opening of their new flagship store on Grafton Street in Dublin. The installation, devised by Kev Gascoigne of Fairy Bricks, comprises a Lego mosaic framed on the board, which was built at Dublin Comic Con […]
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Legendary adman Trott for TAM lunch
Creative director, copywriter and author Dave Trott is the guest speaker for the TAM Ireland Long Lunch. Trott began his career at New York agency Carl Ally Inc, before returning to his native London in 1971 as a trainee copywriter at Boase Massimi Pollitt (BMP) where his work included Pepsi’s ‘Lipsmackinthirstquenchin’ and Courage’s ‘Gercha’ with […]
Ciarán Hinds voices new PTSB campaign
Acclaimed actor and Oscar nominee Ciarán Hinds is the voice behind the latest Permanent TSB commercial. As crunch time approaches for Ulster Bank and KBC customers to move their accounts, PTSB is now urging people to not just move, but move better. The campaign features a choreographed representation of the theme voiced by the Belfast […]
Grady to chair NewsBrands journalism awards
This year’s journalism awards will be chaired by former Irish Independent and Herald editor Claire Grady. There are 800 entries across 22 categories including digital innovation, video journalism, politics, business, crime, opinion, sport, features, showbiz, podcast, arts, business and magazines. The awards show will be held in the Mansion House on November 17. Broadcaster and […]
TV viewing down among 15-34s
Television viewing by 15 to 34-year-olds dropped by 17.8 per cent in Ireland in the first half of 2022, with the fall in normal consumption among this cohort leading to a 8.1 per cent year-on-year decline in adult viewership. Core says broadcasters are finding it hard to hold on to younger linear channel viewers, with […]
Book out on days of Dún Laoghaire parties
Champagne, Cocktails and Crêpes Suzette, wining, dining and dancing in Dún Laoghaire through the ages, is a new book about Dún Laoghaire by local author Eileen O’Duffy. O’Duffy, who is a digital education, media and marketing consultant, says the limited-edition book is a labour of love, a cost recovery, local community project illustrated with photos. […]
RSVP shows back on the road
Last year, RSVP Magazine hosted its second series of roadshows across Ireland, a series of live pop-up events which the lifestyle magazine hosts. The shows return for the third year and this time they take place in Cork plus the latest destination to be added to the list, Killarney, with over 200 attendees expected at […]
Griffith’s media course targets SMEs
COMPANY ANNOUNCEMENT Griffith’s new cert in Screen Media Production focuses on Empowering SMEs Perhaps your business needs to make weekly Instagram videos to launch new products to customers, or you need to produce a monthly online town hall event so your CEO can speak to employees. Maybe you’re a freelancer who needs to keep clients […]
Study points to cinema’s high attention levels
Amplified Intelligence are capturing cinema attention data for the attention Plan platform, said to be the world’s first measurement of its kind. After a pilot study, fieldwork is now underway in Australasia. Data collection is conducted in real-life cinema sessions, using equipment imperceptible to the audience, reflecting a natural cinema experience. With Plan, there is […]
Core adds spice to KFC ads
Core has rolled out a new campaign for KFC UK & Ireland by bringing together the company’s research, strategy, creative and media. Core research and strategy collaborated with its creative division to coin a new line, ‘It’s got to be KFC’, focusing on showcasing how people can shamelessly enjoy the taste of KFC, no matter […]
TG4’s An Cailín Ciúin entered for Oscars
An Cailín Ciúin is Ireland’s entry for the Oscars in the best international feature film category. It is the third year in a row that IFTA has chosen a film from the Cine4 scheme from TG4, Screen Ireland and the BAI as Ireland’s nomination. An Cailín Ciúin is the debut feature film from writer and […]
Guinness heads BrandShout poll
Diageo’s flagship stout brand Guinness topped the latest BrandShout ad recall survey for July with German discounter Aldi in second place, up from seventh spot in June. Lidl was joint second, with Coke/Diet Coke and Vodafone sharing fourth position. Next in line were Bank of Ireland and Premier Lotteries’ National Lottery, both in sixth place, […]
Tubs up as morning show figures rise
Radio audience figures released in the latest Ipsos Joint National Listenership Research (JNLR) survey indicate strong results for breakfast and mid-morning shows with RTÉ Radio 1, 2fm, Today FM and Newstalk all adding listeners in the 12 months to the end of June. Ryan Tubridy now has 369,000 listeners, having made gains in the last […]
