German media group Bauer Media Audio has agreed a deal to buy Beat 102-103, the youth music station broadcasting across south eastern counties for an undisclosed sum. The station is a sister station of WLR in which The Irish Times has a 75 per cent stake. The deal is contingent on closing conditions and regulatory […]
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Fitzpatrick returns to radio at Bauer
Bauer Media Audio Ireland has appointed Eamon Fitzpatrick as its group commercial director. The newly-created role follows the German group’s recent purchase of the Media Central sales house. Fitzpatrick will be in charge of the commercial strategy for Bauer in Ireland across agency, direct and digital audio advertising. He started his media sales career in […]
Radio audience hits 3.4m listeners
The latest Joint National Listenership Report (JNLR) figures for the period January to December 2023 shows that the daily radio audience hit 3.4 million listeners, growing by 193,000 listeners compared to 2022 daily listenership levels. Radiocentre Ireland says that 91 per cent of Irish adults and 87 per cent of 15–34-year-olds listen to radio every […]
Radio spend up four points to €164m
Radio revenue last year came in at €163.9 million, up four per cent on 2022, Radiocentre Ireland has reported. The last quarter of 2023 was particularly buoyant with spend up seven per cent for that period. Radio continues to increase its share of the advertising market in Ireland, with industry sources estimating that the total […]
Bauer numbers boosted by Cash Machine
Bauer Media’s network of radio stations have seen audience figures rise due to the huge success of its controversial Cash Machine giveaway first launched in September 2021. The first Joint National Listenership Report (JNLR) published after Bauer bought the portfolio from Denis O’Brien’s Communicorp showed the network had a weekly reach of 1.7 million listeners […]
Cantillon for Today FM lunchtime show
Bauer Media Audio has announced that Louise Cantillon as the new presenter of Today FM’s weekday lunchtime show which goes to air between midday and 2pm. She will take on the presenter role in early January. No stranger to Today FM listeners, Cantillon has hosted across the daytime and weekend schedule since summer 2022. She […]
Bauer completes iRadio deal
Bauer Media Audio has finalised its purchase of iRadio youth music station which broadcasts in the West, North West, North East & Midlands region of Ireland following a competition review. iRadio joins Today FM, Newstalk, 98FM, Spin 1038, Spin South West and Cork’s Red FM as part of the German-owned group’s portfolio in Ireland. Bauer […]
IBI warns Oireachtas about radio’s future
Ireland’s TDs and senators have been warned not to be complacent about the future of news and current affairs on radio and that many services seen as essential for democracy are under threat. The Independent Broadcasters of Ireland (IBI), the body representing 34 independent stations, told a briefing meeting in the Dáil that reform of […]
Tubridy to host show on Virgin UK
Ryan Tubridy will be joining the weekday line-up Virgin Radio UK broadcasting from the London studios of News UK and simultaneously live on Dublin’s Q102. Tubridy will follow the Chris Evans Breakfast Show from 10am to 1pm, Monday to Friday. He and RTÉ went their separate ways after a controversial and protracted row over payments […]
Radio audience close to 3.8m
Radio listenership in Ireland is now close to 3.8 million people with the latest Joint National Listenership Report (JNLR) conducted by Ipsos B&A showing a total national audience of 3,791,000 tuning in every week. The report covers the period October last year to this September and shows a each of 92 per cent of adults […]
Radiocentre Ireland to host Field event
Peter Field, renowned for his work on advertising effectiveness, will present the latest findings on how advertising works at a breakfast event hosted by Radiocentre Ireland. The presentation will look at best practice in brand building and it will be the first time that some new data has been updated and published. Peter Field is […]
Bauer acquires Media Central
Bauer Media Audio Ireland has acquired the Media Central sales house. Media Central is a cross platform advertising media sales agency, with a reported reach of nearly 2.3 million listeners every week. The agency currently represents Bauer brands Today FM, Newstalk, 98FM, Spin, Red FM, Off The Ball and AudioXi. The new deal is an […]
Bauer Media to acquire iRadio
Bauer Media Audio Ireland has entered into an agreement to purchase iRadio, the youth music station operating in the North East, Midlands and North West for an undisclosed sum. The acquisition is subject to customary closing conditions, including regulatory approval. It will allow Bauer Media to extend its total weekly radio reach to almost 1.9 […]
