Amie Peters, An Post and Dave Fanning, 2FM, at a photocall outside the GPO to promote the 2010 An Post Direct Marketing Awards. Entries this year must be in by Friday, April 20. A total of 28 awards in four categories will be presented. RMG Target has won agency of the year four years running. […]
Archive2010
Cadbury buses it for GAA campaign
Cadbury are running a series of bus wraps created by Master Media in eight locations around the country to promote their sponsorship of the GAA Under-21 football championship different. All eight buses normally operate on set routes with timetables but are redeployed on match days as private hire for fans. David Dwyer of Master Media […]
Chemistry takes Mad Men break
Chemistry is taking over an entire commercial break in the last of the current series of Matt Weiner’s Mad Men going out on RTE 1 late on Easter Monday. The agency has links with the adland-based soap having won a competition run by RTE Media Sales inviting agencies to create stings for the third season. The […]
Beckham in new Adidas ad
AC Milan and England footballer David Beckham teams up with various celebrities for a new campaign for Adidas Originals. The former Manchester United midfielder joins Snoop Dogg, Whitney Port, N’Dubz, Noel Gallagher and Agyness Deyn to spread the message ‘Street Where Originality Lives’. Evolving from 2009’s ‘House Party’ and soundtracked to the Pilooski remix of […]
Setanta to show Munster-Leinster tie on Good Friday
The much anticipated Munster v Leinster Magners League game will be broadcast live on Setanta Sports 1 this Good Friday, April 2nd at 8pm. Joining Daire O’Brien in the Setanta Sports studio will be former Ireland internationals Ciaran FitzGerald and Neil Francis. Matt Williams will be the match commentator, along with Connor Morris and Donal […]
Sparks to talk about agency briefs
Brian Sparks from Agency Assessments International will provide a morning workshop organised by the Association of Advertisers in Ireland (AAI) in Space@ Rothco next month. Sparks will talk about the importance of a clear brief as part of the agency management process. Creative evaluation and guidelines for agency motivation will be discussed. Sparks has extensive […]
MCM ties with Core Media cut
MCM, the media division of McConnellsintegrated, is no longer part of the Core Media group. In a letter to media, Alan Cox, Core chief executive, confirmed that the group would now only comprise Publicis agencies. The move paves the way for official RTE recognition of Core, whose members now include MediaVest, Starcom, ZenithOptimedia, Equinox, Clear […]
Eircom and Meteor to bundle media
The media planning and buying for Eircom and its Meteor mobile phone operation is out to pitch. Mindshare, which handles Eircom, and Vizeum, the agency for Meteor, are competing with Initiative for the combined account. It is one of a series of major media and creative reviews doing the rounds. VHI and FBD, both handled […]
TV3 to show abuse film
TV3 is to screen the award-winning Irish film about clerical sex abuse, Beyond the Fire, in the coming weeks. TV3 director of programming, Ben Frow, confirmed the news to the Irish Independent at the weekend. RTE turned down Maeve Murphy’s film because there was “not much appetite” for the subject. Frow said: “Our advertisers won’t find […]
Man Utd face Bayern Munich and Arsenal draw Barcelona in Champions League quarter finals
Wayne Rooney’s Manchester United will play Bayern Munich in the quarter-finals of the Uefa Champions League. The Barclays Premier League champions have been drawn to play in Germany in the first leg at the end of March, with the return match at Old Trafford a week later. The draw is a replay of the 1999 […]
Bord Bia urges graduates to apply for fellowships
Aidan Cotter, chief executive, Bord Bia and Anne Hogan, C&C brand manager for Bulmer’s Pear Cider, at the Bord Bia food and drink industry awards. The second year of UCD fellowships is now open to 25 graduates. Bord Bia and the UCD Smurfit School are offering 25 graduates with at least two years work experience […]
Sutherland to talk in Dublin in May
As first highlighted in Marketing.ie magazine, UK adman Rory Sutherland is to visit Dublin for an industry event. The colourful vice chairman of Ogilvy UK and president of the Institute of Advertising Practitioners (IPA) will address a breakfast seminar hosted by IAPI in Dublin on Wednesday, May 12th. IAPI has yet to confirm a venue […]
Jedward signs Universal deal
X Factor twins Jedward haves signed up to Universal after a brief relationship with Sony. Manager Louis Walsh has agreed a new contract for the 18-year-old twins John and Edward Grimes from Lucan, Co Dublin. Jedward concerts in Dublin and Belfast have sold out. Their debut single, a remake of the Queen hit Under Pressure, was […]
