IPG Mediabrands has won the Emirates airline global media account after a competitive review which got underway last July. Havas, the incumbent, and WPP also took part in the pitch. The account is expected to move to the Interpublic group in the autumn and that one of its flagship agency brands, UM, will be handle […]
ArchiveFebruary, 2020
Communicorp rolls out GoLoud awards
Ireland’s first dedicated digital audio awards, the GoLouds, have been announced by Denis O’Brien’s Communicorp Media to salute popular podcasts and music choices based on annual streaming data. The awards are named after the GoLoud digital audio app serving live radio, podcasts and endless hours of music streaming in one place. The GoLouds award categories […]
Carty to step down as Guinness Storehouse boss
Paul Carty is to retire soon from his role as managing director of the Guinness Storehouse and will be replaced by former Aramark executive Catherine Toolan. Carty has been with the Storehouse since its inception, joining as managing director almost two decades ago. In that time, visitor numbers increased from under 300,000 to almost 1.8 […]
VMTV embraces Valentine’s with new dating show
As St Valentine’s Day looms, Virgin Media Television (VMTV) screens a one-off dating show with a difference. Generation Dating shows how in a world of swiping, ghosting and catfishing, dating can be a tricky business. The new show takes two perfect strangers, one older and one younger, lets them get to know one another and […]
Paddy Power backs VMTV’s horse racing coverage
Paddy Power has signed up as the exclusive sponsor of Virgin Media Television (VMTV) coverage of horse racing meets in the UK for 2020, including festivals such as Cheltenham, the Aintree Grand National, Royal Ascot and Epsom. The deal covers broadcast and digital sponsorship coverage as well as live streaming on Virgin Media Player. Paul […]
Thinkhouse brews up new Barry’s ad
One of Ireland’s most loved grocery brands, Barry’s Tea, has launched its first new TV ad in three years. Created by the youth culture agency Thinkhouse, ‘Sisters’ maintains and develops consumer affinity with Barry’s Tea while aiming to build on the emotional warmth the brand evokes. The ad was directed by Nick Kelly for Hinterland […]
Verve’s Guinness Greenword in line for UK award
Events and experiential agency Verve has earned a spot among the finalists in the UK’s Campaign Experience Awards for best digital experience for work on the Guinness Greenwood Series. Working with Diageo and former England rugby player Will Greenwood, Verve produced live content during last year’s Guinness Six Nations games. The series saw Greenwood dissect […]
PML Group announces Poster Impact winners
Ireland’s top posters for 2019 are revealed in PML Group’s Poster Impact 2020 awards. Diageo won the alcohol category for its Rockshore poster created by BBDO Dublin with media by Carat. In the financial services catogory, AIB was the winner for Rothco and Starcom. Lidl was the supermarket category winner with work by BBDO and […]
20 Questions with LesleyAnn Diffin, Reach
LesleyAnn Diffin is business communications manager for Reach, publisher of the Irish Mirror, Dublin Live, RSVP Magazine and Cork Beo. Her media career started five years ago when she became the company’s strategic planner, before taking up the B2B marketing role across the publisher’s bases in Belfast, Dublin and Cork. Before that, she worked at […]
Red Rage hires British director Charlotte Regan
Charlotte Regan has signed up to Red Rage for the Irish market. In the last 18 months, the 25-year-old North Londoner won two golds at the Kinsale Shark Awards, a D&AD Young Blood pencil and a Cannes Lion YDA. She was selected for the One Club’s Young Guns 16 and won both Shots Magazine’s new […]
Offset at Bord Gáis Energy Theatre in early April
This year’s Offset line-up spans film, design, advertising, photography, theatre and illustration. Among the speakers at the BGE Theatre will be Leslie David, whose Paris studio worked on album covers for Metronomy and visuals for Chanel and Glossier, and puppet maker Andy Gent, whose credits include Wes Anderson’s Isle of Dogs and Fantastic Mr Fox. […]
Dublin hosts first shop run by cancer survivors
Research charity Breakthrough Cancer Research opened the world’s first shop stocked and staffed by cancer survivors in Dublin on World Cancer Day to raise funds and highlight the urgent need for greater support for cancer research. ‘The Shop that Nearly Wasn’t’ showcases creative contributions from those who have survived or are living with cancer. The […]
Lawn helps judge 17th annual EPA Digital Awards
Starcom deputy managing director Emer Lawn is among the judges for this year’s EPA Digital Media Awards being presented later this month. The awards recognise and promote creativity and innovation across digital content creation, advertising and marketing, mobile media, social networking, app development and web design and development. The 2020 finalists were selected from over […]
