It is difficult to believe now but throughout the 1990s RTE steadfastly refused to publish information about its top earners.
Articles Archive
Online
Many years ago, the first space shuttle was launched. It had problems while in orbit as the heat-resistant tiles on its underside were falling off.
Cover Story
A TV commercial for a little known Belgian bottled water drowned out the major brands and upset the big guns at the 47th Sharks International Advertising Festival in Kinsale by taking the grand prix prize.
Media
Change and how agencies are trying to get to grips with the shifting mediascape was the main topic for debate at a industry conference hosted by RTE, Michael Cullen reports
Dishing up TV fare for a new era
Michael Cullen spoke to Ed Sawday about how the Sky brand is marketed in Ireland
Tween phenomenon
Tween phenomenon Dr Margaret-Anne Lawlor on the pre-teenage market – too old for toys, too young for boys Miley Cyrus, the Jonas Brothers, Taylor Swift and Zac Efron have all become household names largely due to the fervent support of the tween market. Largely ascribed to JRR Tolkien, the label describes the ‘in between' age […]
