BBDO boss Davies to chair Effies

Effie Worldwide, the global authority on marketing effectiveness has announced that Neal Davies, CEO, BBDO Dublin, will serve as European jury chair of the 2019 Global Effie Awards. As Chair of the European judging panel, Davies will lead the global Effie jury which will determine the top marketing around the world in the past year.

Davies, who replaced Ian Young at BBDO Dublin last year, will convene with the other judges on April 9 in London. Similar judging events will be in New York, São Paulo and Singapore, with the final round of global judging in New York on April 16. This year’s winners will be announced at the 50th annual Effie Awards Gala in New York on May 30.

“I’m honoured to be appointed European jury chair of the 2019 Global Effie Awards,” Davies said. “Creative work that drives growth and delivers meaningful impact deserves recognition and I look forward to a rich debate with my fellow jurors. It’s a privilege to preside over such a jury to evaluate marketing ideas worthy of receiving a Global Effie.”

Effie is a global, non-profit awards show whose mission is to lead and evolve the forum for marketing effectiveness. Effie leads, inspires and champions marketing effectiveness through education, awards, ever-evolving initiatives and  insights into results-driven strategies. Since 1968, its programmes have acted as the basis for the Effie Index.

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