Electric Ireland has partnered with Dublin homeowner Dylan Walsh, the community figure known as the ‘Father Christmas of Finglas’ for transforming his north Dublin home into a dazzling holiday light display every year. To support Dylan’s charitable efforts (in aid of the Hear Me Out youth mental health project at Finglas Youth Resource Centre), Electric […]
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IAPI says agencies upbeat about business
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The latest census released by the Institute of Advertising Practitioners in Ireland (IAPI) says that despite a difficult trading period last year and the first half of this year, 89 per cent of agency bosses remain optimistic about their business performance. The number of agency staff reported by IAPI members has grown exponentially over the […]
National Lottery creative account up for review
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One of the country’s most sought-after creative advertising accounts, the National Lottery, has been put out to pitch by its new owners, La Française des Jeux (FDJ), which operates the State lottery in France. Since McConnells handled the creative for the National Lottery’s roll out, the lucrative account has been handled by DDFH&B, Rothco (now […]
IAPI announces new board members
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Following the Institute of Advertising Practitioners in Ireland’s annual general meeting, IAPI has appointed four new agency members to its board. David Quinn, director and founder of Bloom; Maura Ashe, managing partner, UM Ireland (IPG Mediabrands) and Stephen Rogers, creative director, Droga5 Dublin have joined the IAPI board. Jenna Greene, effectiveness director, Omnicom Media Group, […]
ICAD concludes Upstarts with showcase event
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The Upstarts programme devised by the Institute of Creative Advertising & Design (ICAD) to nurture and promote Ireland’s next generation of creative talent in advertising and design with the help of agencies and studios from adland concluded with an event showcasing the work of 22 participants. Over the past months, the emerging talents have collaborated closely […]
Chris Cashen to head strategy at WPP’s GroupM
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Chris Cashen has been promoted to head of strategy at WPP’s GroupM Ireland. As part of a wider review, Cashen, who was formerly managing partner of Mindshare, will now be responsible for strategic delivery and leadership across all the agency brands – Mindshare, Wavemaker, EssenceMediacom and Invention. As part of his new role, he will […]
IAPI issues new charter for media agencies
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The Institute of Advertising Practitioners in Ireland (IAPI) has launched a new charter for selecting media agencies. The introduction was made with support from a working group of member agencies, leading Irish marketers and pitch consultants. It follows on from the institute’s similar charter for creative agency selection. The charter provide brands and agencies with […]
Adland unites for sustainability drive
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Ten agencies have come together to devise Ireland’s first national alternative Black Friday campaign challenging high-consumption culture. Titled ‘Less Buying, More Being’, the ads encourage Irish consumers to support sustainability. The creative campaign was developed through the Good Life 2030 Ireland project by over 40 professionals in Bonfire, Core, Droga5, Folk VML, Havas, Publicis, The Public […]
IAPI adds Goldsmith and Carey to executive team
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The Institute of Advertising Practitioners in Ireland (IAPI) has added two new members to its executive team. Kate Goldsmith (right) joins as awards and performance director and Sophie Carey as communications and project manager. Goldsmith’s newly-created role will span the overall planning, creation and delivery of IAPI awards programmes, membership growth and initiatives, including the […]
JCDecaux adds two new Digi48s screens
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JCDecaux has expanded its digital out of home (DOOH) footprint by adding two new Digi48s in prime Dublin locations. The new screens bring the company’s DOOH universe to over 300 screens. The newly converted Digi48s are located in high-traffic areas in Milltown, Dublin 6 and Clonliffe Road, Dublin 3, maximising exposure to large audiences on […]
Boys+Girls shares SuperValu’s Christmas cheer
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Boys+Girls has launched SuperValu’s festive campaign, celebrating magical moments that make an Irish Christmas special. The campaign features three commercials highlighting how SuperValu’s Signature Tastes food products and everyday real savings products help create festive magic in Irish homes. The ads see the return of the SuperValu family that have become familiar faces on TV […]
Aisling O’Sullivan Starcom’s new deputy MD
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Core has announced that Aisling O’Sullivan has been made deputy managing director of Starcom. She has been with the agency since 2016, worked as business director for two years and served as a board director for over five years. With over 14 years experience in marketing and media, she previously worked in digital planning, buying […]
Saoirse Ronan fronts ISPCC Christmas ad
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When Christmas dreams turn to Christmas nightmares for many children in Ireland, Childline can be their only lifeline. This is the stark message from the ISPCC children’s charity in their Christmas appeal. Voiced by Academy Award nominee Saoirse Ronan, ‘Once I Was That Child’ is a powerful piece that shocks the listener into hearing that […]