With total box office receipts in Irish cinemas reaching a record €107.5 million last year and final admissions yet to be confirmed, Bridget Jones Baby, starring Renee Zellweger, was the top-grossing movie. Wide Eye Media reports that end-of-year admissions for 2016 are expected to be over 15 million, averaging 1.25m cinema visits a month. Despite […]
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Irish biggest cinema fans in EU

The Irish are the biggest film fans in the EU, data released by the International Union of Cinemas (UNIC) show. At 3.3 admissions per capita, more than double the EU average of 1.6, Irish people go to the cinema more often than any of our EU […]
Wrixon new CEO at Wide Eye Media

Cinema sales house Wide Eye Media (WEM) has promoted Eoin Wrixon to chief executive and has joined the company’s board of directors. Wrixon was previously general manager of Wide Eye Media, which had traded as Carlton Screen Advertising (CSA) for many years. He oversaw the rebranding last year and the roll out of the Cine […]
Abrahamson judges filmmakers
Acclaimed filmmaker and commercials director Lenny Abrahamson will be among the judges for the Hot Press Shoot To Thrill cinema competition for young filmmakers run in association with Carlton Screen Advertising. Abrahamson joins a panel of judges which includes McCann Dublin managing director Orlaith Blayney, Eoin Wrixon of Carlton Screen Advertising and Ian Jacobs, creative director […]
Creagh short gets Oscar call
Irish comedy The Crush made by freelance advertising creative Michael Creagh has been shortlisted for an Oscar in the best live action short film category in competition with four other nominees. The film tells the story of a schoolboy who is smitten with his teacher (Olga Wehrly). Belfast-born Creagh shot the 15-minute film in Skerries, […]
Shrek takes €1.7m for openers
The fourth instalment in the Shrek series of movies took €1.7 million at the box office in its opening weekend and previews in the Republic’s cinemas, Carlton Screen Advertising (CSA) reports. Shrek Forever After look set to match the success of its three predecessors which made the two top spots when released. Advertisers which took […]
Low Low makes cinema highlight
Kerry Foods’ Low Low dairy spread is debuting on Irish cinema screens this week with the brand’s new ‘Love It, Live It’ 30-second commercial. The ad is part of the first Low Low campaign to be made by McCann Erickson following the agency winning the business from Chemistry; Vizeum handles media. Featuring a group of […]
Coke plug in The Road leads to divide
The manner in which the Coca-Cola scene from Cormac McCarthy’s post-apocalyptic novel The Road is portrayed in John Hillcoat’s new movie of the same name has caused a rift between ‘purists’, who claim the plug is overly-commercial and not in keeping with the story’s integrity and others who see it as a valuable free ad […]
Nokia rings true for cinema goers
Some neck: Twilight Saga: New Moon is attracting young female audiences Nokia is to launch a new sponsorship campaign in cinemas around the country this Friday following a deal with Carlton Screen Advertising (CSA) and 40 independent cinema owners. Coca-Cola has been running a similar campaign with the Ward Anderson chain since May of last year. […]