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Javelin helps An Post roll out U2 stamps

An Post in conjunction with Javelin have unveiled four new stamps celebrating the evolution of U2 over the past four decades. With input from the band, An Post worked with U2’s creative director Gavin Friday, as well as graphic designer Shaughn McGrath, to develop four concepts inspired by the band’s world-famous album catalogue. Entitled U2 – […]

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Gordon’s book points to troubles in marketing

Former Glanbia Consumer Foods CEO Colin Gordon has written a book about the shortcomings of accountability in Irish marketing and asking marketers some probing questions. Gordon says Marketing is in Trouble highlights the problem of defining what marketing means, which has seen  agencies and clients moving in opposing directions. A serious disconnect exists which Gordon […]

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Galway and Dublin Europe’s friendliest cities

Two of Ireland’s cities Galway and Dublin have topped the list of the top ten friendliest cities in Europe in the annual reader survey of Condé Nast Traveller travel magazine. Galway is in first position, with Dublin coming in second. Every year, CNT asks its readers to decide on their favourite cities around the globe, in […]

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Diageo rolls out Guinness with zero tolerance

Back in 1981, the brewers at St James’s Gate hired McConnells to launch Guinness Light ads complete with footage from NASA space rocket launches. The ads said it could “never be done” but trouble was, it was ahead of its time. More recently, Guinness Mid-Strength has proved a success with Irish stout lovers keen to […]

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An Post announces book awards shortlist

The shortlist for the An Post Irish Book Awards 2020 features a diverse mix of Irish writing from new and established writers across 16 categories, including among them novel of the year, children’s (junior and senior), cookery, crime fiction, popular fiction, non-fiction, sports, short story, poetry, teen and young adult and Irish language. Debbie Byrne […]

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McDonald’s maps out Irish food supplies

McDonald’s Irish customers are now able to see the ingredients sourced from Ireland and just how close they are to the farmers and growers that produce them. The new Map My McDonald’s interactive tool allows customers to see which fresh ingredients are grown in their region and to meet some of the Irish farmers that […]

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Bord Bia runs first UK ads for Irish beef

Bord Bia has launched a major UK marketing campaign placing grass-fed Irish beef in the spotlight this autumn in a bid to drive awareness of its premium qualities and Ireland’s unique grass-fed production systems. It is the first ever television advertising campaign by Bord Bia in the UK and will run during the month of […]

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Brand value added to innovation index

For the first time in its 13-year history the Global Innovation Index (GII) includes brand value as one of its indicators. The GII includes findings from the ISO-certified database of the world’s top 5,000 brands compiled annually by Brand Finance. The report provides detailed metrics about the innovation performance of 131 economies worldwide. Published by […]

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Revive helps sharpen up Blades new season

Irish-owned Revive Active food supplements have agreed a partnership deal with Premier League club Sheffield United. Revive’s Zest Active is now the official immunity brand for ‘The Blades’ for the coming season. The brand is used to protect from illnesses such as cold and flu through its formulation containing beta glucans 1/3 and 1/6. The […]

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Lucozade owner Suntory changes corporate ID

Japanese-owned drinks company Suntory Beverage & Food Ireland (SBFI) is now the new publicly facing name of Lucozade Ribena Suntory Ireland (LRSI) in a move designed to align the business closer to the group’s global brand. Suntory Beverage & Food Europe (SBFE) says that all its local markets will undergo a commercial name change. A […]

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An Post pays homage to Fr Ted with new stamps

An Post has released a set of four fun stamp designs marking 25 years of Father Ted. The stamps feature iconic one-liners from the sitcom’s main characters: “That’s mad, Ted” (Fr Dougal); “That would be an ecumenical matter” (Fr Jack); “Will you have a cup of tea Father?” (Mrs Doyle) and the now infamous “That […]

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Zeus scoots its way around Germany

Irish-owned Zeus Scooters, the three-wheeled electric scooter sharing company, has rolled out its dockless, public sharing scooters in Germany. So far, the cities of Heidelberg, Ulm and Neu Ulm have had the scooters available for public hire while the city of Regensburg in Bavaria is the latest city to add the scooters to their public […]

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Virgin turns on gigabit broadband

In a significant development, Virgin Media Ireland has switched on gigabit broadband services across its entire network, bringing lightning fast internet services to people, homes and businesses in towns and cities across the country. The launch of 1 Gigabit (1Gig) services makes Virgin Media the country’s largest gigabit broadband provider. It makes gigabit broadband – […]

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