Dublin ad agency Chemistry has released an Adland Girls viral with top model Alison Canavan to promote Kerry Foods’ LowLow spread. “Meet our Adland Girls, they’re perfect, just like you should be….really? You must fit into skinny jeans, you can be happy living on a cracker, you should be skinnier! LowLow wants to break the […]
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Aon in new deal with Man United
Insurance broker and human resources firm Aon has signed an eight-year deal worth an estimated £157 million to become the title sponsor of Manchester United’s training ground and kit. Aon has been the club’s shirt sponsor since 2009, but will be replaced by the General Motors-owned car brand Chevrolet from next year as part of […]
Graham Norton sponsorship is gas venture for Electric Ireland
Electric Ireland is sponsoring the new season of the Graham Norton Show on Tv3 and 3e. The first show in the 13-week run starts tomorrow night. Electric Ireland says the aim of the sponsorship is to increase awareness among consumers that the company supplies both gas and electricity. Irish International and animation company Animade created […]
Media show returns to Radio 1
The Media Show, presented by journalist Brenda Power (pictured), returns to RTÉ Radio 1 tomorrow at 7.30pm. The eight-part series is in its second season, following a first run last April. Produced by Helen Shaw’s Athena Media, the new series will focus on the people behind our media and outlines how it operates. The show aims […]
Sky sponsors Cat Laughs
This year’s Cat Laughs comedy festival in Kilkenny over the June holiday weekend will be sponsored by Sky it was confirmed at a launch in the Groucho Club in London last night. Described by the Guardian newspaper as “the best little comedy festival in the world”, Cat Laughs is now in its 19th year. The […]
Toscani to talk at Offset
Oliviero Toscani, the photographer and designer best known for his United Colors of Benetton ads, will address the Offset creative event in Dublin next weekend. Toscani made headlines worldwide for his provocative images for the Italian clothing brand from 1982 to 2000. The Benetton campaign featured a priest and nun kissing, a man dying of […]
AAI extends CEO deadline
Marketers interested in becoming the next chief executive of the Association of Advertisers in Ireland (AAI) now have until April10 to apply for the job. The vacancy arises following Ed McDonald’s decision to step down at the end of June. In a job specification announcement, AAI president Fiona Curtin (above) says the role involves extensive […]
McCarthy to talk brand strategy
MCCP The Planning Agency founder and managing director Kay McCarthy will speak about rethinking brand strategy for growth at the Advertisers Association of Ireland (AAI) Tuesdays Nuts & Bolts of Advertising April breakfast. McCarthy, whose background is in research, planning and brand management, will discuss how brand thinking can progress to meet post recessionary needs […]
Fleishman-Hillard handles Marker
The launch of Dublin’s newest luxury design hotel, the €130 million Marker, which opens on April 2, is being handled by PR agency Fleishman-Hillard. Operated by Interstate Hotels & Resorts, the 187-bedroom hotel is located on Grand Canal Square. It is owned by Kevin McGillicuddy, head of Brehon Capital and Midwest Holdings, the Spitzer’s US […]
SPAR launches fitness run
Today FM presenter Ray D’Arcy, Geoff Lyons, group marketing manager, Independent Newspapers and Suzanne Weldon, marketing and communications director, BWG Foods, owners and operators of the SPAR franchise in Ireland, at the launch of ‘Join SPAR and Ray for 5k’, taking place in Killarney, Clonmel, Westport, Dundalk and Dublin from Monday to Friday next week. […]
Larkin links up with Ogilvy
Advertising agency veteran Martin Larkin is to act as a consultant to Ogilvy. The news follows the voluntary liquidation of Leo Burnett’s Irish operation. Larkin was the agency’s executive chairman up to the time of its demise. Burnett’s major client was Kellogg’s. When he joined the agency in 2009, after The Larkin Partnership closed, he […]
Vodafone calls time on Dublin
Vodafone is to end its shirt sponsorship of the Dublin GAA teams at the end of this year’s football and hurling national championships. The decision not to renew the €900,000 deal was made after a strategic review of the mobile operator’s sponsorship activities. Vodafone replaced Arnotts as Dublin shirt sponsor in 2009. Previous lead backers […]
VW wins press ad of the year
Owens DDB/MediaCom won press ad of the year for Volkswagen Resale Value at the National Newspapers of Ireland (NNI) Press Ad of the Year awards presented in the Mansion House last night. The ad won the best consumer durables category and also scooped the prize for best art direction. Irish International/Carat won the FMCG category […]
