Publication of the Sunday Tribune has been suspended for the four-week period of receivership announced yesterday, following a decision by Independent News & Media (INM) to withdraw its financial backing. The company is up for sale as a going concern and ads have been placed in various press titles. Receiver McStay Luby told employees the […]
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Vision Express dominates Herald
Vision Express block booked today’s edition of the Evening Herald with 19 ads. The ads promote Vision Express frames, eye tests and Diesel, Emporio Armani, Jaeger, Oakley, Pepe Jeans, Ray-Ban and Ted Baker designer glasses. Vision Express has stores in Blanchardstown, Liffey Valley, Henry Street and Tallaght. The idea was developed in talks between INM […]
Star Sunday newspaper folds
The Independent Star is to close its Sunday newspaper the Irish Daily Star Sunday with the loss of 17 jobs. The Sunday newspaper did not record a profit since it was launched in 2003 and last year lost over €1 million. It was expected to lose more in the current year. Paul Cooke, managing director, […]
Herald to launch marketing column
The Evening Herald is to feature a media marketing column starting on Wednesday, September 1st. Entitled Campaign Brief, the weekly column will provide readers with an update on industry news, including the latest campaigns, media news, product launches and goings on in adland, PR and research. The column will be written by Michael Cullen, editor of Marketing.ie magazine. […]
John West top press ad
An ad from the first Irish media campaign in over ten years for John West tinned salmon with omega 3 has won the NNI Press Ad of the Month. ‘Railings’ shows a mischievous young boy with his head stuck in railings and the tag line, ‘John West with Omega 3, because sometimes their brains need […]
Gazette in legal row with Irish Times
Former Meath footballer Liam Hayes is suing a wholly-owned subsidiary of The Irish Times over allegations that the affairs of the Gazette Group of local Dublin newspapers, of which Hayes is managing director, are being “conducted oppressively” by the national newspaper, which has a 52 per cent stake in the group. The claims, which are before […]
NNI angered by BAI proposal
The National Newspapers of Ireland (NNI) has expressed outrage at the draft proposal made by the Broadcasting Authority of Ireland (BAI) to increase the amount of advertising allowed on independent commercial television in Ireland. A spokesperson for the NNI said the nature of the Irish advertising market means that any changes to the rules governing […]
NNI restores best press ads
National Newspapers of Ireland (NNI) has reintroduced its Press Ad of the Month competition. The idea is to showcase and reward the best ads to appear in the pages of its 18 member newspapers. The NNI Press Ad of the Month competition is open both to agencies and advertisers to enter directly, with monthly winners […]
Irish Daily Mail returns to TV
Associated Newspapers Ireland has launched a TV campaign for the Irish Daily Mail with the lead ad placing an emphasis on the family. The new ad broke this week on TG4. The idea is to convey a message to consumers that the Irish Daily Mail speaks on behalf of its readers by giving them a […]
Racing Post launches Irish edition
Ireland has a new national daily newspaper with the launch of The Irish Racing Post. It combines content from the UK edition with extra features for Irish readers only. The paper has weekly supplements covering bloodstock, point-to-pointing and GAA. There is also sports coverage with a strong Irish interest. Correspondents Tony O’Hehir and Alan Sweetman […]
Press titles take a tumble
Sales in Ireland of almost all national newspapers were down in the second half of last year with titles like the Irish Daily Mail, Sunday Tribune, The Irish Times and the Evening Herald hardest hit, the latest ABC figures show. The Sunday Tribune saw sales drop by 9.5 per cent to 60,344, down 6,328 copies. The […]
Hand cream in cool move
Neutrogena took advantage of the icy temperatures by running tactical ads in national press last weekend. The ad, titled ‘Rescue your hands from the Big Chill’, was a Vizeum initiative with creative by Owens DDB. The ad for Johnson & Johnson’s Neutrogena Norwegian Formula Hand cream shows a pair of perfect hands submerged in snow, […]
Metro Herald hits Dublin streets
Metro Herald launches today as Dublin’s free weekday newspaper following the merger of Metro and Herald AM. The new title sees three partners – Associated Newspapers, The Irish Times and Independent News & Media – jointly investing in an Irish newspaper for the first time. Each investor owns a one third stake in the holding […]
