McCanns adds new accounts

McCann Erickson has added four new clients to the agency in the last six weeks. The new business wins include Hidden Hearing, the Association of Compliance Officers in Ireland (ACOI) and government accounts, Safefood and the Health & Safety Authority (HSA). McCanns was already on the Safefood roster.

McCanns’ chief executive officer Orlaith Blaney said Safefood is a new two-year contract for an integrated all-island food safety awareness campaign. It is the first project for McCanns since it was appointed earlier this year. The work for ACOI included digital activity handled by McCann’s partner, Zoo Digital.

Dr Nina Byrnes, Hidden Ireland

Dr Nina Byrnes is medical advisor to Hidden Hearing, now a McCann Erickson client

Hidden Hearing was a final two-way pitch with Chemistry. McCanns will work with Dolores Madden at Hidden Hearing, Fiona Gilligan and Dermot Moriarty at Safefood, Martin Murray at ACOI and Gavin Lonergan at HSA. McCanns’ clients include Coca-Cola, 3 Mobile, Bord Bia, Nestlé Cereals, Boyle Sports and L’Oreal.

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