MediaVest to lead on HSE

Publicis-owned MediaVest has been appointed by the Health Service Executive (HSE) to handle its media buying and planning for the next year. Two other agencies, Carat and Mindshare, have been added to the HSE media roster.

The news follows last week’s decision by the HSE to appoint three creative agencies, Cawley NeaTBWA, Kick Communications and Rothco, to its roster.

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