The organisers of the Sharks have reversed a decision to split the creative festival by hosting the awards show in Dublin for the first time. Following discussions with jurors, it was agreed that it would be better if this year’s entire festival – including the entry screenings and workshops – should all be held in Kinsale, with the awards show in Actons Hotel.
Festival chairman Peter Brady of Windmill Lane Studios said while the organisers believed they had good reasons to take the Sharks Awards ceremony to Dublin, further research revealed a high degree of popularity and affection for the Saturday night awards show to be held in Kinsale as usual and that prompted them to review their decision.
“The result – we’re more than happy to have taken this feedback on board and leave the awards ceremony in its rightful place in Kinsale,” Brady told Marketing.ie. This year, Wieden + Kennedy global executive chairman Susan Hoffman takes over from British ad legend, John Hegarty, co-founder of Bartle Bogle Hegarty (BBH), as the jury panel’s honorary president.
Sharks 2016 runs from September 22-24.