Boys and Girls has won the Three Ireland mobile creative after a four-way contest with Chemistry, Irish International Proximity and the incumbent, McCann Dublin. Commenting on the news, Elaine Carey, Three’s chief commercial officer, said Boys and Girls delivered “an impressive pitch with a fresh approach”. Pat Stephenson, managing partner, Boys and Girls, said Three […]
Archive2013
Jelly Bean Factory features on CNN
A feature about Ireland’s Jelly Bean Factory went out on CNN last night. The broadcast was shown worldwide, except for the US, and is estimated to have reached 240 million viewers. To view, click on http://edition.cnn.com/2013/01/17/business/ireland-jelly-bean-factory/
Dublin Bus pitches en route
A number of creative advertising agencies are pitching for the Dublin Bus account which CIE has put out to tender. Among the agencies known to be shortlisted are Cawley NeaTBWA, which once handled the capital’s bus transport company; The Dialogue Network, Irish International and the incumbent, Rothco. The Dublin Bus business is a three-year contract. […]
Independent in deal with Munster Rugby
The Irish Independent has signed a partnership with Munster Rugby which sees it become the club’s official newspaper. As from tomorrow, the Independent will publish an eight-page free supplement available in Munster counties. It will feature first team news and stories and articles on the grass roots of Munster schools and club rugby, along with […]
DCC again an NNI winner
Impractical took the top spot in the NNI Press Ad of the Month for November, making it a second consecutive win for DDFH&B and Dublin City Council. The ad was again created by a team which comprised creative director Gavin O’Sullivan, copywriter Paddy Treacy and art direction by Mark Shanley. The entries were judged by […]
Lennon takes charge at Star
Sunday World boss Gerry Lennon is taking over as managing director of the Irish Daily Star under a new arrangement agreed between the Independent Star’s two shareholders, Independent News & Media (INM) and Northern & Shell in the UK. INM is to assume full executive responsibility for running the daily red top. As part of the […]
Kellogg’s signs TV3 breakfast deal
Kellogg’s is to sponsor the new Breakfast With segment on TV3’s Ireland AM. The new celebrity interview slot will take place twice a week, broadcasting live from the MV Cadhla barge on Dublin’s Grand Canal. The sponsorship is a way for the cereal producer to communicate with Irish consumers at breakfast time. Aideen Murphy, senior […]
Electric wins TG4 online
Electric Media has been appointed as sole re-seller for TG4’s online advertising after formal presentations from a number of sales agencies. The new agreement means that digital media buyers now have access every month to over than two million banner ads on TG4.ie and 400,000 video pre-roll ads on the TG4 Player. “This is a […]
