German discounter Lidl has again signed up as sponsor of Gogglebox Ireland which airs on Virgin Media One at 9pm from next Wednesday, September 11. With season five’s return, viewers can expect plenty of laughs, strong opinions and the occasional tear as the nation’s favourite telly lovers remind us of what has been on the […]
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Communicorp backs Guaranteed Irish jobs push
Guaranteed Irish has agreed a new partnership deal with Communicorp Media aimed at supporting Irish jobs. Irish consumers are called on to support businesses in their locality in a bid to safeguard jobs among growing economic uncertainty in Ireland with Brexit looming. The Guaranteed Irish ad series features a number of well-known Irish companies. Among […]
ICAD extends Creative Shorts entry deadline
The Institute of Creative Advertising & Design (ICAD) has extended its call for entries for the inaugural Creative Shorts until Thursday, September 11th 2019. Creative Shorts is an annual event which brings creatives together to celebrate work made by ICAD folks when they are off the clock, that is outside a work context. Criteria for […]
Brexit to result in bad hit for Irish economy
Three in in four Irish people believe Brexit will result in the Irish economy suffering, new research from the Core marketing communications company shows. The Brexit Barometer research was conducted to measure how Irish people feel towards Brexit and how it might impact their lives. The biggest concern Irish people have is for peace and […]
United States boss McCorkindale to address PRII
The president and chief executive of the Institute for Public Relations (IPR) in the US, Dr Tina McCorkindale, will speak at the Public Relations Institute of Ireland (PRII) ’20:20 Vision’ annual conference next month. Her talk will be about the various issues around technology, especially artificial intelligence (AI) in PR, over the coming decade. McCorkindale […]
Javelin co-founder Conor Kennedy dies
Javelin Advertising co-founder and acclaimed copywriter Conor Kennedy has died from cancer. Widely known for his trademark long white hair and moustache, he helped launch the new agency with fellow creatives Joe Dobbin and Paul Myers in 1986. Javelin soon developed a strong creative reputation and won Toyota, Finches and Irish Ferries accounts. Toyota Ireland […]
AIG’s GAA ads pitched by Along Came a Spider
AIG Ireland has released two new TV ads as part of their #EffortIsEqual campaign, the first time the US insurer has released a TV burst to support Irish sport and the brand’s Dublin GAA teams’ shirt sponsorship. The campaign, created by Along Came a Spider, highlights the effort, commitment and dedication among both men and […]
Tourism Ireland turns to Thrones creator Martin
Tourism Ireland has unveiled a new online film fronted by George RR Martin, author of the Song of Ice and Fire saga, the books that became the HBO TV megahit Game of Thrones (GoT). Martin was in Ireland last month to be honoured by the An Post Irish Book Awards and made a visit to Castle […]
Vodafone X sponsors RTE 2’s Young Offenders
RTÉ Media Sales has named Vodafone X as sponsor of The Young Offenders on RTÉ2 and RTÉ Player. for an undisclosed sum. The comedy’s first series had an average audience of around 415,000 viewers on RTÉ2 and an average of 200,000 streams per episode on RTÉ Player. As well as sponsoring The Young Offenders, Vodafone […]
Virgin Media reveals TV’s autumn highlights
Virgin Media Television (VMTV) has launched a new season of programmes with four original and returning Irish drama series, major live sport, new entertainment and factual series, eight hours of live studio content every week day and news. Original Irish drama and new formats take centre stage with Adrian Dunbar returning for season two of […]
One in two Irish consumers rate ads highly
Just under half of Irish consumers say advertising is either important or very important in influencing their decision when choosing between similar products or services, new research carried out on behalf of the Institute of Advertising Practitioners in Ireland (IAPI) by Core indicates. The research underlines the role of marketing communications in telling the brand story. […]
Buckley gets global job at Irish Distillers
Brendan Buckley has been appointed global marketing director at Irish Distillers Pernod Ricard. Buckley has worked with the French drinks company, most famous for its Jameson whiskey, for over 17 years and was most recently director of strategy, innovation, insights and prestige brands. He headed up the Galway ad agency Impact Media for a short […]
Vodafone launches Ireland’s Ball for Rugby World Cup
Ireland rugby sponsor Vodafone has announced the ‘Ireland’s Ball’ campaign ahead of the team’s departure to Japan. In partnership with Gilbert, Vodafone has created a world first ball grip that features the fingerprints of 32 people representing the island of Ireland. The ball will travel to Japan with the team as a symbol of the […]
