Independent commercial TV channels like TV3 and Setanta Ireland will see airtime increase from 15 per cent to 20 per cent if a draft ruling from the Broadcasting Authority of Ireland (BAI) gets approval. Should the proposal go ahead, advertising on independent channels will increase from ten to 12 minutes an hour. The BAI is […]
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Mail backs rules series
The Irish Daily Mail and TG4 will co-sponsor the international rules series to be played at the GAA Grounds in Limerick on October 23rd and a week later in Croke Park. Paul Henderson, managing director and Niamh NicLiam, marketing manager, Associated Newspapers Ireland, at a photocall announcing the sponsorship.
Spending on groceries up again
Consumer spending on food and drink increased in May for the first time in 17 successive months of decline, new figures released show. Although the increase was just 0.5 per cent, Tom Harper, managing director of Nielsen Ireland, said it showed there were tentative signs of recovery in the Irish economy. Speaking at the National […]
Tubridy to replace Ryan on 2FM
Ryan Tubridy is to replace his old mentor Gerry Ryan as host of the mid-morning slot on 2FM from the end of August. Tubridy’s broadcasting career in RTE began on the Full Irish Breakfast on 2FM. Ryan’s slot was three hours till noon but Tubridy’s show will run for an hour less due to his […]
Aegis wins €15m Eircom-Meteor
Aegis-owned agencies Carat and Vizeum have pipped Group M and Initiative to land the combined Eircom and Meteor media planning and buying account. The business, estimated to be worth €15 million, is a major boost for Aegis after Carat lost Vodafone to OMD last year following an international alignment. Group M’s Mindshare previously handled the […]
Scribes in write takeover of Dalkey
RTE broadcaster Des Cahill will be part of a debate on the role of football in culture at the first annual Dalkey Book Festival which takes place the weekend after next at various venues in the Dublin seaside town South county Dublin will be awash with literary talent the weekend after next when the first […]
Fáilte Ireland reviews web and PR services
Fáilte Ireland’s ‘The Fun Starts Here’. The advertising account is due to be reviewed next year. Fáilte Ireland has invited agencies to pitch for its web development and PR and promotional services. In notices posted on eTenders, the national body responsible for marketing holidays in Ireland has asked agencies to present for creative and data […]
Course to show power of YouTube
A training course to show companies how best they can use YouTube as a marketing and media tool will be held in Dublin later this month. Tom Johnson, a director and producer with Stopwatch Television, will present the course entitled ‘How to Become a YouTube Hero’ in Griffith College in Dublin on June 23rd. Johnson’s […]
Tubridy has worries about fame
Ryan Tubridy on a new tee-shirt by Freshmilkclothing.com RTE presenter Ryan Tubridy has admitted that he worries about the effects of his fame on his family and has described it as being “just all a bit odd”. Speaking on The Last Word with Matt Cooper on Today FM, he said he was waiting with his daughter […]
Speculation about McConnells clients as 20 jobs are axed
IDA Ireland has asked agencies to pitch for its creative account There is increased speculation in adland today as to which major accounts at McConnells might go out for pitch in the coming weeks after the agency made 20 of its employees redundant. The move did not come as a surprise in the agency as […]
Keane may rejoin RTE
Eamon Keane with Adi Roche and Ali Hewson from the Chernobyl Children’s Project Eamon Keane has left Newstalk 106-108 amid speculation that he is to rejoin RTE. Keane has presented Lunchtime on the talk station. The latest JNLR indicated that his two-hour show averaged 68,000 listeners, up by 12 per cent. Son of actor Eamon Keane […]
Superquinn moves to Boys and Girls
Superquinn has appointed Boys and Girls to handle its creative account after a protracted review which included up to six agencies, including Cawley NeaTBWA and the incumbent, Rothco, which handled a rebranding project last year. Boys and Girls will work to Superquinn marketing director Fiona Sweeney. The IDA has contacted agencies and invited them to […]
McIlroy for 3 Irish Open
Rory McIlroy has been confirmed for the 3 Irish Open golf tournament being played over the Killeen course in Killarney at the end of July. The 21-year-old Belfast golfer is now ranked number nine in the world and he broke through on the PGA Tour by winning the Quail Hollow Championship at the start of […]
