Red C Research & Marketing and OI Research, formerly known as Outsourced Insight, have merged their interests. The agreement will see a new agency formed which will be one of Ireland’s biggest independent research groups. Red C is run by Richard Colwell, a former director of Lansdowne Research. The agency is well known for its […]
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Mail supports Buy Irish campaign
Associated Newspapers Ireland (ANI) has teamed up with Guaranteed Irish for a campaign to spend an extra €4 per week locally. In an effort to help create as many as 6,000 extra jobs, the Irish Daily Mail has produced 30,000 window stickers for retailers and the public. The objective is to get the public thinking […]
Poll points finger at Cullen
Bill Cullen’s decision to fire feisty Cork restaurateur Sandra Murphy in week ten of The Apprentice on TV3 last night has come under fire. An online poll www.didbillgetitright.ie by project sponsor JustEat.ie shows that the Irish public disagree with Cullen’s decision and that even the veteran motor industry boss can call it wrong. JustEat.ie’s public […]
Postgrad students prepare for pitch
Students of the IAPI/DIT advertising and digital communications postgraduate course will make an industry pitch on an undisclosed brief in DIT at 6pm on Thursday, December 15. Last year was the college’s first pitch night when students split into two rival teams for a Fáilte Ireland brief, judged by four industry experts. This year’s brief […]
Farrell heads up IPG media
Initiative managing director Paul Farrell has been promoted by Interpublic to the new position as head of IPG Mediabrands in Ireland. A statement issued by IPG Mediabrands, which controls a $34 billion global media buying portfolio, said Farrell’s appointment is part of a strengthening of its European presence and the establishment of “a fresh, new […]
Setanta releases schools rugby pack
Setanta Sports has announced an advertising package for the forthcoming schools rugby tournament which runs from the start of February to the end of March. The €2,800 price gives advertisers 40 30-second spots. If advertisers request position fixing, a 33 per cent surcharge applies, sales director John Devlin said. A report in today’s Irish Times […]
Meas calls for alcohol below cost sales ban to be restored
Addressing the Oireachtas Joint Committee on Health and Children, the chief executive of Meas/drinkaware.ie, Fionnuala Sheehan, said the government should seriously consider the re-introduction of the ban on below cost selling of alcohol. Sheehan said the Groceries Order was effective in addressing below cost selling of alcohol and its re-introduction should also be strongly considered to […]
Irish Times launches ad competition
The Irish Times hopes to encourage fledgling Irish businesses and help kick start an economic recovery by using the power of well-crafted copy. Launched in the paper’s Innovation supplement as part of an article by UCD Smurfit Graduate School of Business lecturer and Marketing.ie contributor John Fanning, Irish businesses, or their agencies, with a turnover […]
DIT to remember Michael Hayes
A celebration of Michael Hayes’s life and his contribution to the advertising industry will be held in DIT Aungier Street with a Mass at 1.30pm this Thursday. The former agency executive and college lecturer died in June this year. Hayes started his career with the Southern Star in Skibbereen, Co Cork, before joining Clery’s. He moved […]
Top chefs for RDS Christmas show
Several of Ireland’s top chefs will attend the Food & Wine Christmas show in the RDS this weekend. Among the line-up are Richard Corrigan, Ross Lewis, Derry Clarke (pictured above left), Kevin Dundon and Donal Skehan. Masterchef Ireland winner Mary Carney is also due to attend the three-day show which starts this evening. The chefs […]
SparkQual shortlisted for five gongs
SparkQual has been nominated for a total of five campaigns in this year’s Marketing Society Research Excellence Awards which will be presented next month. The agency has the two campaigns in the advertising and creative category for Unilever and Britvic Ireland, plus three out of the four contenders in the qualitative category for AIB, Birds Eye […]
Nolan replaces Walsh at Burnetts
Eoghan Nolan (right) has replaced Michael Walsh as creative director at Leo Burnett, following Walsh’s move to Bloom to assume a similar role. Nolan and former Irish International colleague Colman Bourke set up Brand Artillery last February. The idea behind the new creative ‘hot shop’ was to target clients looking for a more flexible approach […]
National Lottery decision pushed out
A decision on the National Lottery creative advertising review is now not expected to be made until the middle of December, a week before the Christmas-New Year seasonal break. Four creative agencies are in the running, namely Irish International, Publicis QMP, Rothco and the incumbent, DDFH&B-JWT. The lottery’s media, which is handled by Starcom, is […]
