TV3 has announced a replacement for Ben Frow by appointing Jeff Ford as its group director of content. Ford will have responsibility for the channel’s content strategy and output across TV3 and 3e, He will take up the position from the end of February. Ford was most recently director of programming at Channel 5, which […]
ArchiveJanuary, 2013
Dooley heads Neworld advertising
Barry Dooley has joined Neworld Associates to head up the branding agency’s new advertising service. Dooley is an experienced and highly respected ad man who spent 20 years at Irish international, latterly as a company director and agency representative on the IAPI board. His clients included Kerrygold, Flahavan’s, Avonmore, 7Up and Club Orange. He worked […]
IAPI to debate pitching process
IAPI has invited advertising industry leaders to a roundtable discussion on its new best practice industry guidelines for pitching. The morning seminar will be held in the Publicis agency on Tuesday, February 12, a day before IAPI publishes Finding the Right Agency, a guide on selecting advertising, communications, marketing and media agencies. The invite was […]
An Post hosts data protection talk
An Post will host a morning seminar on best practice data protection next week. The company’s regulatory solicitor Linda Ni Chualladh (above) will talk about all things data protection in an hour, with advice on how to maximise business opportunities. At An Post, Ni Chualladh advises on postal regulatory law, competition law, financial service law […]
Boys and Girls score Three
Boys and Girls has won the Three Ireland mobile creative after a four-way contest with Chemistry, Irish International Proximity and the incumbent, McCann Dublin. Commenting on the news, Elaine Carey, Three’s chief commercial officer, said Boys and Girls delivered “an impressive pitch with a fresh approach”. Pat Stephenson, managing partner, Boys and Girls, said Three […]
Jelly Bean Factory features on CNN
A feature about Ireland’s Jelly Bean Factory went out on CNN last night. The broadcast was shown worldwide, except for the US, and is estimated to have reached 240 million viewers. To view, click on http://edition.cnn.com/2013/01/17/business/ireland-jelly-bean-factory/
Dublin Bus pitches en route
A number of creative advertising agencies are pitching for the Dublin Bus account which CIE has put out to tender. Among the agencies known to be shortlisted are Cawley NeaTBWA, which once handled the capital’s bus transport company; The Dialogue Network, Irish International and the incumbent, Rothco. The Dublin Bus business is a three-year contract. […]
Independent in deal with Munster Rugby
The Irish Independent has signed a partnership with Munster Rugby which sees it become the club’s official newspaper. As from tomorrow, the Independent will publish an eight-page free supplement available in Munster counties. It will feature first team news and stories and articles on the grass roots of Munster schools and club rugby, along with […]
DCC again an NNI winner
Impractical took the top spot in the NNI Press Ad of the Month for November, making it a second consecutive win for DDFH&B and Dublin City Council. The ad was again created by a team which comprised creative director Gavin O’Sullivan, copywriter Paddy Treacy and art direction by Mark Shanley. The entries were judged by […]
Lennon takes charge at Star
Sunday World boss Gerry Lennon is taking over as managing director of the Irish Daily Star under a new arrangement agreed between the Independent Star’s two shareholders, Independent News & Media (INM) and Northern & Shell in the UK. INM is to assume full executive responsibility for running the daily red top. As part of the […]
Kellogg’s signs TV3 breakfast deal
Kellogg’s is to sponsor the new Breakfast With segment on TV3’s Ireland AM. The new celebrity interview slot will take place twice a week, broadcasting live from the MV Cadhla barge on Dublin’s Grand Canal. The sponsorship is a way for the cereal producer to communicate with Irish consumers at breakfast time. Aideen Murphy, senior […]
Electric wins TG4 online
Electric Media has been appointed as sole re-seller for TG4’s online advertising after formal presentations from a number of sales agencies. The new agreement means that digital media buyers now have access every month to over than two million banner ads on TG4.ie and 400,000 video pre-roll ads on the TG4 Player. “This is a […]
