Archive2013

Media Futures on next week

Media Futures, run by Mediacontact, has Associated Press deputy managing director Shazna Nessa (pictured) and Tanya Condrey, head of digital at the Guardian. Organiser and PR man Jack Murray has also lined up NewYorker.com editor Nicolas Thompson and Nick Blunden, global digital publisher with the Economist. The day-long conference is in the Pavilion in Dun […]

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CBS launches flexi digital rates

CBS Outdoor Ireland has launched a flexible rate card for their premium digital network.  Traditional out of home (OOH) poster sites are currently sold in two week cycles.  The new CBS rate card, called You Choose, is being introduced to capitalise on the inherent flexibility of digital OOH.  YouChoose allows advertisers to select dates and […]

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DCU students ad on RTE

RTÉ is screening a TV ad made by DCU School of Communcations students in 50 primetime slots in the coming week.  The ads promote this month’s Guth Gafa International Documentary Festival in Malin, Co Donegal and the City of Derry. Janelle Kelly, Katie Liston, Daniel Power and Declan Hall, all second year BCs multimedia students, […]

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Irish Times' Best Places to Live shortlisted for INMA

The Irish Times’ ‘Best Place to Live campaign was among 87 news media companies worldwide shortlisted in the International News Media Association (INMA) awards. The newspaper was the only Irish title to be listed for the awards which recognise and reward excellence in marketing news media brands worldwide. The ‘Best Place to Live’ campaign was […]

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Sky Sports wins Rabo Pro12

Sky Sports has secured a four-year deal to screen the RaboDirect Pro12 from the start of the 2014/15 season. For the first time, the British satcaster will show 30 live matches, plus the tournament’s semi-finals and final. The RaboDirect Pro12 features top teams from Ireland, Wales, Scotland and Italy, including Europe’s number one ranked side, […]

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Ogilvy major Star winner

Ogilvy won the grand prix and three golds for its Lucozade Sport Club Crusade promotion at the 2013 Star promotion awards. Republic of Telly presenter Dermot Whelan presented 15 golds to eight APMC agencies. Rothco Social + took four golds for their work for Irish Distillers and Meteor. Publicis won three golds for Heineken, while […]

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Ireland-England game on Setanta

Setanta Sports will show Ireland’s two friendly internationals against England at Wembley and Spain at the Yankee Stadium in New York live. The England game is on Wednesday, May 29th, while the match against Spain  is on Tuesday, June 11th, with kick-off at 1am on the 12th, Irish time. ITV will also broadcast the England […]

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IBI boss calls on Minister Rabbitte to arrange RTE talks

The chairman of the Independent Broadcasters of Ireland (IBI) group John Purcell is calling on the Minister for Communications Pat Rabbitte to hold a meeting with the IBI and RTÉ to establish “a fair and equitable broadcasting landscape” for Irish radio listeners. Such a meeting would be the first of its kind. Addressing the IBI […]

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Healy to head up 2FM

One of the most widely known and respected names in local radio Dan Healy has quit as boss of Independent Radio Sales (IRS) to head up 2FM at RTE. Before taking over from John O’Connor at IRS three years ago, Healy was a founder of iRadio, which won the competition for licences for the north […]

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98FM raise anchors profiles

98FM has a new campaign to drive the music station’s anchor shows, The Ray Foley Show and Dermot & Dave. Both shows will be promoted throughout Dublin in the coming months. The €500,000 campaign aims to increase awareness of the broadcasters as 98FM presenters and their already familiar TV personalities. The ads run on 48 […]

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DeepRiverRock unveils €600k campaign

Coca-Cola HBC Ireland this week launches a €600,000 campaign for DeepRiverRock water. Created by McCann Dublin, the push is designed to boost sales and brand preference. Nielsen figures show the brand to be the number one selling water on the island of Ireland. The TV work was produced by Red Rage Films and directed by […]

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Webb for Sailor Jerry global push

Kate Webb has joined William Grant & Sons as global brand manager for Sailor Jerry rum, following the appointment of Bronagh Hunt as the brand’s global marketing manager. Webb will lead the Sailor Jerry clothing and accessories business as well as brand innovation. Her background is in the fashion and sports industries. Her previous roles […]

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Irish ad students top EAC league

Ireland had the highest number of advertising executives in Europe sitting the European Advertising Certificate (EAC) this year. The EAC had 31 Irish advertising executives sitting the exam. Aisling Conlon, business development manager, IAPI, said the institute’s course provides junior staff with know-how and guidance, along with a culture of learning for new recruits entering […]

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