Media owners ad revenues will grow by an estimated 3.9 per cent this year, to reach $117.5 billion, an increase of $4.5bn. Linear ad sales across broadcast TV and radio, space in press and magazines, out of home and cinema will shrink by two points to $58.8bn while digital ad sales will increase by 11 […]
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Elections top Core’s news stories poll
The local and European elections, the divorce referendum and Pieta House’s Darkness into Light were the most important news stories in Ireland last month, Core’s Cultural Index based on the views of 1,000 participants discussing 20 news stories shows. Core asked interviewees which stories they were most aware of and considered most important. While turnout […]
Cosc’s new ads highlight sexual violence
An interactive digital out of home (DOOH) campaign from Cosc – The National Office for the Prevention of Domestic, Sexual and Gender-based Violence – is highlighting the prevalence of excuses used by Irish people for sexual harassment and sexual violence. ‘No Excuses’ uses a real-time social media feed to post comments from Twitter over the […]
ICAD bells ring loud for Boys+Girls
Boys+Girls was the big agency winner at the 2019 ICAD Awards presented at a gala event in the Guinness Storehouse going home with one gold, two silver and eight bronze. Škoda Ireland, which Boys+Girls handles, won the client award. Publicis won two silver and four bronze, The Public House one gold and five bronze, while […]
Rory Sutherland to speak at TAM’s October lunch
Ogilvy Group vice chairman and consumer behavioural expert Rory Sutherland returns to Dublin in October to address guests at a TAM Ireland lunch in the Aviva Stadium on Friday, October 4. Sutherland regularly draws big audiences to his entertaining talks as he shares insights and observations which many marketers find memorable. Sutherland has been a […]
Boys+Girls takes different tack with Bushmills
Boys + Girls have unveiled their new global work for Bushmills which marks the launch of a new brand platform and campaign aimed at transforming consumer perceptions about the brand. Titled ‘Discover Different’, with a sentiment dedicated to those that are not afraid to go their own way, the ads speak to people’s curiosity in […]
Pieta House’s Darkness into Light story shared
Accenture Interactive’s Rothco have created a short online film for Electric Ireland to promote its involvement in the Darkness into Light charity walk. The film explores the story of a couple who turned a deeply tragic personal event into a worldwide movement for hope. Directed by Zak Razvi, the short documentary follows the story of […]
New categories added as Shark entries open
The Shark awards presented in Kinsale in September each year have opened for entries. With a focus on craft, the festival has added wider categories for this year’s awards. Prominent design writer and consultant Lynda Relph-Knight will oversee the design category which has been extended to reward design craft. Also new to the programme is […]
Cullen and Lawler made new CDs at JWT Folk
JWT Folk have appointed Jonny Cullen and Keith Lawler to the position of creative directors. Cullen joined the Ballsbridge agency from Rothco where he held the same position. He has 20 years of experience during which time he created award-winning work during previous stints at Boys and Girls as head of art and and McCann […]
Conor Murphy heads up new Dentsu Consult
Conor Murphy has been appointed chief executive of Dentsu Consult, a new offering from the Japanese owned Dentsu Aegis Network (DAN) whose other agencies in Ireland include Carat, Vizeum, Isobar and iProspect. The group’s chief executive is Liam McDonnell. Murphy was up to recently DAN’s chief growth officer and headed up Vizeum for almost eight […]
Corrigan and Smith promoted at Packed.House
Media and content studio Packed.House, the agency which create online, cinema and digital out of home content, have announced the promotions of Mark Corrigan to head of revenue and Eilís Smith to head of marketing and research. Corrigan has over nine years’ experience and most recently held the role of head of client strategy at […]
McCannBlue rebrands as McCann Dublin
Dublin creative agency McCannBlue has rebranded as McCannDublin as it becomes more closely integrated into McCannWorldgroup. Since it became affiliated to the McCann international network in late 2013, McCannBlue established a reputation as an integrated creative and digital agency operating from the Malting Tower on Dublin’s Grand Canal Quay. The rebrand does not involve any […]
Mike Garner joins Core as creative consultant
One of Ireland’s most acclaimed advertising creative directors Mike Garner has been hired by Core as creative consultant. He was most recently head of creative strategy at Ogilvy Dublin where he worked on Boots, Ford, Glenilen Farm, Siro and Trocaire. The move is seen as the latest effort by Core’s Alan Cox to develop the […]
