Setanta Sports will show 26 live and exclusive games from this summer’s Copa America tournament in Argentina and has announced a package for advertisers. Rated as one of the world’s most popular sporting events, July’s tournament is due to feature some of the best soccer talent on the planet. Barcelona’s Lionel Messi and Manchester United striker Javier […]
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Kelly steps down as US envoy
Former journalist and PR executive Declan Kelly has resigned as US Secretary of State Hillary Clinton’s special economic envoy to Northern Ireland to pursue commercial interests after almost two years in the job. Kelly worked alongside Invest NI and senior politicians in Belfast to bring US investment to the North. Tributes were paid to him […]
Wrong royal title in Failte Ireland ads
Fáilte Ireland has admitted it used “the wrong tapes” for radio ads to promote this month’s State visit by British monarch Queen Elizabeth II. The ads that went to air accidentally downgraded the Queen to princess by referring to her as “Her Royal Highness (HRH)” instead of “Her Majesty (HM)”, The Irish Times reports. The […]
Most Pakistanis believe bin Laden was not killed
Where is Osama bin Laden? If you’re reading this in the Western hemisphere, then your first guess is probably the bottom of the Indian Ocean. But if you’re in Pakistan, where the self-avowed leader of al Qaeda was tracked down last week and killed in a fire-fight with US Special Forces, then you might think […]
TV panels under review
TAM Ireland and Nielsen TAM have commissioned independent research company RSMB to review proposed changes to the panel controls and viewing trends among younger adult audiences. Panel controls are reviewed on an ongoing basis to ensure that the panel accurately reflects the make up of TV homes in the Republic. Aidan Dunne, chairman, TAM Ireland, […]
BAI revises complaints procedures
The Broadcasting Authority of Ireland (BAI) has introduced changes to how the public makes complaints about Irish radio and TV shows. From now on, all complaints about programming and commercial communications, including advertising, sponsorship and product placement, must first be made to the broadcaster. The changes have been introduced in the context of Section 47 […]
Pay sports list to remain
The list of sporting events available exclusively on pay TV to viewers in Ireland is to stay the same following the Cabinet’s approval of a decision by the Minister for Communications Pat Rabbitte not to extend the current list of major national and international sports events designated for live free-to-air broadcast. Former communications minister Eamon […]
Knight for TV3 product placement seminar
The TV executive involved in negotiating the UK’s first paid-for product placement deal will address Ireland’s first seminar on product placement in the Aviva Stadium next Thursday. TV3 has invited Gary Knight, ITV’s branded entertainment and digital sales director, to address guests at the morning forum. Also speaking will be Danny Townsend of Repucom International […]
Award for top DIT student
A new award to recognise the achievements of a graduate student from the DIT advertising and digital postgraduate programme has been launched by the college with IAPI backing. The IAPI One to Watch award will honour a graduate’s professional standards, creativity and innovation in marketing communications. The first winner will be chosen from last year’s […]
Carat retains UPC
Home entertainment and communications provider UPC is to keep its media buying with Carat Ireland for the next three years, the company’s marketing director Rhona Bradshaw has confirmed. The decision follows a protracted review which also involved three other agencies – Initiative Media, Mindshare and Starcom. Ciaran Cunningham, chief executive, Cara Ireland, said the agency […]
UPC adds BBC HD in time for British royal wedding
Subscribers to UPC digital HD will be able to watch the wedding ceremony from Westminster Abbey of Prince William and Kate Middleton (pictured) in high definition this Friday following the addition of BBC One HD to its platform. The channel will be on UPC channel 140. Soap fans can watch EastEnders in HD for the […]
Publicis takes top spot at ICADs
Publicis QMP was the major winner at the annual Institute of Creative Advertising and Design (ICAD) awards scooping five silver bells for press and radio work for TG4 and No Nonsense.ie. TG4 won the client award. The TG4 successes follow on from the agency’s grand prix win at the recent NNI Power of the Press […]
TV3 to host PP seminar
TV3 will present Ireland’s first product placement seminar featuring international guest speakers in the Aviva Stadium in a fortnight. The event, on Thursday May 5, aims to provide advertisers with insights and will discuss the various opportunities product placement presents broadcasters, programme makers and advertisers. Under new Broadcasting Authority of Ireland (BCI) rules, marketers will […]
