Irish booksellers have selected 30 fiction, poetry, Irish-language and non-fiction titles to showcase what they see as the best of recent Irish books for a promotion to help boost Irish published titles, which account for only 15 per cent of bookshop sales in Ireland. Great Irish Book Week runs from October 24th to the 31st. […]
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Block sacked as 4fm boss
Martin Block has been removed as chief executive of 4fm, the multi-city easy listening station targeting over-45s, following a board meeting yesterday and Dave Hammond, the station’s sales and marketing director, has been appointed in his place. Block, an independent radio veteran, and his brother, Howard, who was the station’s finance director up until his […]
Bord Gais out to pitch
Bord Gais Eireann (BGE) is inviting tenders for its advertising, below the line (BTL) and online advertising accounts. DDFH&B and its sisters agencies in the JWT-aligned group, RMG Target and RMG Digital, handle BTL and online services for the gas and electricity supplier. BGE’s media buying and planning is handled by Mindshare, part of the […]
INN news agency to close
Independent News Network (INN) is to cease operating at the end of October following a collapse in its advertising revenue from the start of the year. In a media statement issued by PR firm FD, INN chief executive John O’Connor confirmed the decision to close the agency was made as the business was no longer […]
Collins to head up broadcast body
Bob Collins, the former RTE director general, has been appointed chairman of the Broadcasting Authority of Ireland (BAI), the new body which will be responsible for regulating both commercial and public service broadcasting in Ireland. One of its first tasks will be to devise new rules on junk food advertising. The BAI will replace the […]
Hibernian Aviva still hooked on Newstalk's drivetime show
Insurer Hibernian Aviva has renewed its sponsorship of Newstalk’s The Right Hook evening drivetime show hosted by George Hook for another year. The show’s popularity improved in the most recent JNRL report by adding 7,000 listeners to bring its average audience tuning in from 4.30pm to 7pm weekdays to 110,000. Hibernian Aviva has launched a […]
Setanta offers advertisers solus spots just before kick-offs
Setanta Sports has launched a new ‘Whistle Break’ package which allows advertisers to book a 30-second solus commercial immediately before live English Premier League football and Magners Celtic League rugby matches kick-off over the next few months. Advertisers are offered a 15-match English Premier League for a total sum of €14,250, while the package for […]
Media show returns to airwaves
Mediascope, the media and marketing show on 103.2 Dublin City FM, returns at its usual time of 1.30pm next Tuesday, October 6th. Presenter Ellen Gunning said podcasts of all previous shows are available at www.academy.com by clicking on the Mediascope link. Podcasts of the new series will be uploaded fortnightly in arrears.
Friday deadline for magazine awards
Entries for the ninth annual Irish magazine awards organised by Magazines Ireland close this Friday, October 2nd. Awards co-ordinator Grace Aungier said the competition is aimed at rewarding the best Irish magazines on the market and the people behind them. Awards are made in various categories, including consumer, B2B, customer and annual magazines. Designers, editors, […]
3e eventually moved up Sky list
Sky Ireland has agreed to move TV3’s second channel, 3e, up the listings on its electronic programme guide (EPG). 3e moves to 105 on the Sky digital box, up from its current ranking at 182. TV3 rebranded Channel 6 as 3e in September last year following its purchase from a consortium led by chairman Pat […]
Printer questions marketers' overuse of agency services
The founder and managing director of a Dublin printing company has questioned the wisdom of Irish marketers who are facing huge pressure on budgets continuing to use a host of different agencies to “target the same bunch of people”. Colin Culliton of The Printed Image said: “Do companies which are struggling with vastly reduced marketing […]
Kerry goes whole hog with Denny home campaign
Kerry Foods is using the full resources of the JWT agency network in Ireland to launch an integrated campaign for its Denny pork products. Branding the theme ‘What does home mean to you, share it’, Kerry is asking Irish people to share what home means to them. Animated TV and press ads created by DDFH&B […]
Training expert has designs on opening people's minds
Ian Kingston, founder and managing director, Essential Training, is the guest speaker at the next Design Business Ireland (DBI) Informs meeting. Kingston will talk on the theme ‘Open Your Mind’ by posing the question “are you a recessionist or an expressionist?” With a background in banking and insurance, Kingston has over 20 years experience in […]
