Vanessa Hartley has joined Ireland’s new health insurer GloHealth as commercial director. A former group marketing director at Aviva Ireland, where she was in charge of health, general insurance and life and pensions, Hartley will now direct the new company’s sales and marketing activities. GloHealth is backed by Oliver Tattan of Insurance Regulatory Capital. Tattan […]
Archive2012
Irish among top EU online users
More Irish people are online compared to the EU average, the IAB Europe Mediacsope survey which includes Ireland for the first time shows. The study by Amárach Research shows that 80 per cent of Irish people are online, compared to the 65 per cent EU average. The study, supported by IAB Ireland and Adtech, shows […]
Buckley joins INM board
Clear Channel Ireland (CCI) managing director Terry Buckley has been appointed as a non-executive director of Independent News & Media (INM). The INM board now has six members. Buckley, who took charge at CCI in 1997, is on the council of patrons of Special Olympics Ireland, which is chaired by Denis O’Brien, INM’s biggest shareholder. […]
Barnardos boss slams Centra flyer
Barnardos is shocked at a flyer distributed by two Centra stores in Dublin promoting special offers including alcohol under the banner of ‘Children’s Allowance Day Deals’. The charity says it sends out the wrong message to families on what child benefit is meant to do – assist with the costs of child rearing. Barnardos’ CEO […]
Ni Dhathlaoi and Ryan elected to Marketing Society council
Annette Ni Dhathlaoi and Jonathan Ryan have been elected as new council members of the Marketing Society. Ni Dhathlaoi, who is head of insight at Kerry Food, replaces Jimmy Murphy of Publicis on the society’s general panel, while Ryan, head of consumer research at Kraft Foods, takes over from Orla Murphy of Amárach Research, on […]
France joins Acorn Marketing
Former io managing director Tim France has joined Acorn Marketing bringing with him a number of his previous agency’s clients. io, founded by Doug Baxter, ceased trading a few weeks ago. Agency clients included 11850, Google, Danone, Husqvarna, CityJet, The Irish Times, Triton, EBS and Windsor.ie. io also handled Opel up until recently. It has […]
Pembroke again scores at PR awards
Pembroke Communications has for the second year in a row emerged as the most honoured agency at the PRCA Awards for Excellence in Public Relations. The firm, run by former Dublin footballer Michael O’Keeffe (pictured), again topped the honours by winning four categories, including the consumer award for campaigns with budgets of €12,000 or under. […]
Delta signs deal with Chelsea
Delta Air Lines has agreed a long-term deal with Chelsea to become the club’s official airline from next month. The US airline will have LED exposure at each home game and exposure on the Chelsea FC website. The Delta logo will be included on media backboards for interviews conducted at Chelsea’s stadium around Premier League […]
Paddy Power pays Bendtner’s fine
Paddy Power has paid the €100,000 fine imposed by Uefa on Denmark striker Nicklas Bendtner for revealing a pair of green boxer shorts with the bookmaker’s logo during Denmark’s Euro 2012 game against Portugal. They said they were paying the fine in reaction to social media comments. The penalty by Uefa sparked a debate yesterday […]
RTE again named top broadcaster
RTÉ Radio has again been voted Broadcaster of the Year Award at the 2012 New York Festivals Awards in New York with finalists from 28 countries. It is the second year in a row that RTÉ Radio has won the honour. Last year, RTÉ Radio became the first Irish radio station in the award ceremony’s […]
Clarke earns top recognition
Diageo’s category marketing manager Tanya Clarke is among ten women to receive the HSBC corporate executives award as part of the Women’s Executive Network (WXN) honours for Ireland’s 25 most powerful women. The awards are made on the basis of company turnover, staff numbers, stock market listing, role responsibility, role budget, breaking traditional barriers and […]
Londis to check out four agencies
Londis has invited four agencies to pitch for its creative account. Marketing.ie has learned that the independent grocery chain’s marketing manager Ruth Norton is to see presentations from Cawley NeaTBWA, Javelin, Language and the incumbent, DDFH&B-JWT, in the coming weeks. A decision is expected some time in July. Londis recently renewed its sponsorship of TV3’s […]
Denny homes in on Fair City
Kerry Foods has signed a 52-week deal to sponsor RTE’s Fair City weekday soap for an undisclosed sum. The initiative, which marks the brand’s first move into TV sponsorship, follows on from Denny’s extensive ‘Home’ ad campaign featuring non-actors and forms a convenient tie-in with the soap’s Spar store. Nicola Weldon, marketing manager for cooked meats […]
