Milano pizza restaurant chain has moved into corporate incentives in Ireland. The company is extending its consumer gift voucher with the launch of a dedicated business arm. A new plastic gift card is available to corporate clients to use as sales, staff and customer incentives and rewards at Christmas. The gift card can be loaded […]
Archive2013
Blaney to become IAPI president
McCann Blue chief executive Orlaith Blaney will replace Aegis Ireland boss Liam McDonnell as president of the Institute of Advertising Practitioners in Ireland (IAPI) after the institute’s annual general meeting next month. Aidan Greene, managing director, MediaVest will be the new vice president. Bill Kinlay of Mindshare and Ken Ivory will both step down as board […]
Marketing.ie TV to launch with Puttnam and Abrahamson
Exclusive interviews with film producer David Puttnam (pictured) and Irish film director Lenny Abrahamson feature in the new Marketing.ie TV series being launched on the magazine’s website next week. In interviews with Michael Cullen at the Sharks festival in Kinsale, Lord Puttnam talks about advertising, why Hollywood glamour gets in the way of good film-making […]
Starcom retains AIB
Starcom has retained AIB media following a contest. The other agencies which pitched were MediaCom and Vizeum. AIB group marketing director Tom Kinsella oversaw the review, aided by consultant Paul Kelders. The two men worked together in marketing at Diageo. AIB’s creative work is with Rothco and was not up for review.
Young pays tribute to Fanning
Irish International managing director Ian Young has paid tribute to John Fanning as the former McConnells boss was presented with a lifetime achievement award by Marketing.ie. Speaking at an event in Gleesons of Booterstown, Young said Fanning’s intellect, reasoning and ability to articulate made him “a unique asset” to any business. He said his presence […]
Three days to marketer deadline
Marketers and their agencies are reminded they now have three days to finalise submissions for this year’s Marketer of the Year award. Launched in 1993, the award salutes Ireland’s top marketers who through passion and commitment have developed winning brand strategies. The person is someone who through the use of strategy, innovation, communications and impact […]
Dublin to announce new sponsor
The Dublin GAA county board is expected to announce a new shirt sponsor in the coming days following the team’s win in the All Ireland Senior Football Championship final against Mayo at the weekend. Dublin is expected to match the current €900,000 Vodafone yearly deal which runs out at the end of October. The new […]
CBS goes digital in Cork
CBS Outdoor Ireland and Mahon Point shopping and leisure mall in Cork have announced a partnership to develop a digital advertising network. The deal sees CBS extend its digital network beyond Dublin for the first time as it continues its investment in digital out-of-home. CBS and Mahon Point have developed a digital Pod and way-finder […]
Gazette exits examinership
The High Court has approved the examiner’s recommendation that Dublin Gazette Newspapers (DGN) continues to operate. DGN publishes eight free newspapers in the greater Dublin area, stretching from Malahide on the northside to Dun Laoghaire on the southside, with other group titles covering local news and events in the Swords, Blanchardstown, Dundrum, Castleknock, Lucan and […]
Mediaworks wins gold at Sharks
Mediaworks was among the gold winners at the Sharks festival in Kinsale. The agency was honoured for media excellence for Johnston Mooney & O’Brien’s Bundys brand in innovative media strategy and use. Mediaworks beat off work by Forsman & Bodenfors Stockholm for Volvo and Publicis London for DePaul. Mediaworks’ Fiona Field said the ‘A day […]
B&A wins Eurobarometer work
Behaviour & Attitudes (B&A) has been awarded the Eurobarometer fieldwork face-to-face contract for Ireland. Millward Brown continues to handle the telephone research (Flash) and the qualitative role for Ireland. The overall Eurobarometer service is handled by TNS on behalf of the European Commission and European Parliament and involves interviewing about a million citizens every year […]
Two weeks for marketer entries
Marketers and their agencies are reminded they now have two weeks to finalise submissions for this year’s Marketer of the Year award. Launched in 1993, the award salutes Ireland’s top marketers who through passion and commitment have developed winning brand strategies. The person is someone who through the use of strategy, innovation, communications and impact […]
Electric Ireland seeing agencies
Electric Ireland has invited expressions of interest from creative, digital and below the line agencies. Irish International currently handles creative work (above), while below the line projects are with Omnicom’s Tequila. Media planning and buying, which is with MediaVest, is not part of the process. The review is being handled by Agency Assessments Ireland, whose […]