Aoibhín Lennon has been appointed client director at MediaVest, where she will lead various accounts, including Aviva, O2, Love Irish Food and United Biscuits. With six years’ media experience, she joins MediaVest after returning home from Sydney where she worked with Publicis Media Australia and MediaCom Australia. Her career began in Vizeum Ireland and she […]
Archive2013
Heineken wins outdoor grand prix
The Heineken ‘Get in the Game’ poster campaign entered by Starcom and created by Rothco in tandem with Thinkhouse, CKSK and Kinetic won the grand prix at the 24th outdoor advertising awards presented by the OMA. The campaign also won the best heavyweight spend campaign for work valued at over €150,000 and the integrated and […]
Christmas spend due to rise
Almost one in four Dubliners expect to spend more money this Christmas than they did last year, a study for PML Group shows. A further 40 per cent of the sample of 300 Dubliners aged 15-54 are set to spend roughly the same as they did last Christmas. It leaves just over one in three […]
Hurson gets Communicorp job
Cliona Hurson will become marketing director at Communicorp with effect from mid-January. She has been marketing director for 98FM and Spin 103.8 for the last 18 months, having previously been marketing manager for 98FM. She will work to CEO Gervaise Slowey, who joined Denis O’Brien’s group from Ogilvy last year. Hurson has a BA from […]
Abrahamson in Frank interview
Irish filmmaker Lenny Abrahamson talks about his next movies Frank and Room and why he’s not “a gun for hire” in Hollywood in a second series of interviews with Marketing/tv released today. Frank is a comedy starring Michael Fassbender as a musician who wears a fake head. Room is based on Emma Donoghue’s harrowing story […]
Toyota tops value retention
Toyota cars are number one in Ireland for retaining their value for longer than other car brands, a new study by Cartell.ie vehicle records company claims. The study analysed the residual values of new cars in the Irish market originally purchased in 2010, with up to 50,000 km on the clock. Cartell.ie developed a mathematical […]
Celebrities talk sex on TV3
Following on from last week’s surprise double elimination, the cast of Celebrity Apprentice on TV3 get hot and heavy in this week’s task. Durex Ireland sets tonight’s task week and it revolves around their new product, Durex Embrace. Making sure not to spare the contestants any blushes, Embrace is made up of two sensual pleasure […]
James for post-Budget talk
Three speakers will guide Marketing Society members through the implications for consumers and the likely impact on media strategy from next week’s Budget. Friends First chief economist Jim Power, Margaret Gilsenan, planning director, Boys and Girls and Mark James (pictured), group business director, Carat, will speak at the breakfast seminar being held in the Smock […]
Teeling to address An Post event
Cooley Distillery founder Dr John Teeling is the headline speaker for the fifth annual An Post Grow My Business conference in Croke Park Stadium on Thursday, October 24. About 250 delegates from Irish small and medium sized (SMEs) businesses will attend the event. Dr Teeling will speak on the experiences and strategies that saw him […]
CPB seeks media agency
The California Prune Board (CPB) is opening competitive bids for its media buying and planning. The CPB, with its headquarters in Sacramento, California, has conducted marketing activities on behalf of the California prune industry in Europe since 1986. As a participant in the US Department of Agriculture’s Market Access Program (MAP), the board is asking […]
Tanguy promoted at MediaVest
Marc Tanguy has been promoted to the position of client director at MediaVest. With five years’ experience in the industry, Tanguy joined the Core Media Group agency in March 2011 and has since led various MediaVest accounts, including the Road Safety Authority (RSA), Aer Lingus, Nissan and Dublin City Council (DCC). Before joining MediaVest, Tanguy […]
Spar Christmas ad honoured
The Spar Christmas TV ad created by Publicis was named the best broadcast campaign at the Checkout National FMCG awards presented at a lunch in the Four Seasons Hotel. The Spar ad shows fir trees in unusual settings, from the Beara Peninsula to a swimming pool and a bustling Middle Abbey Street. Shot over five […]
Marketing Society to review Budget
The Marketing Society will hold a breakfast briefing on the implications of the Budget for marketers in the Smock Alley Theatre on October 18. The society elected Martha Fanning (pictured) of Behaviour & Attitudes as chairperson. Mark Nolan of Amárach Research is now vice chair. Michael Clancy of MediaVest, Shane Doyle, MCCP and Mark Walsh […]
