TG4 has won the rights to show European Champions Cup and Challenge Cup highlights. Coverage starts this weekend with the Sale Sharks game against Munster at 10.30pm on Saturday and Leicester Tigers v Ulster games in the Champions Cup and highlights of the European Rugby Challenge Cup fixture between Connacht and La Rochelle. Highlights of […]
Archive2014
UPC moves to OMD
UPC has appointed OMD to handle its media buying and planning following an international review. Omnicom was one of the major networks, along with WPP’s GroupM and Publicis to pitch for the Liberty Global-owned TV and broadband business. UPC is a big loss to the Dentsu Aegis Network in Ireland as the account was handled […]
Banotti to judge magazine awards
Institute of Advertising Practitioners in Ireland (IAPI) CEO Tania Banotti (pictured) is among the judges for this year’s Magazines Ireland awards. She is joined by Aidan Power of KBC Bank and Association of Advertisers (AAI) president; Laura Slattery, business reporter, The Irish Times; Niall Quinn of The Reputations Agency and Public Relations Institute (PRII) president; […]
RTE does u-turn on London coverage
RTÉ News is to appoint a new London correspondent and the position will only be advertised internally in RTE. The person appointed will be responsible for reporting across all RTÉ News television, radio and web based platforms on political, social and economic affairs in London and the wider Great Britain. Similar to the working […]
TPI wins Paddy Power print
The Printed Image (TPI) have won the race to become Paddy Power’s official Irish print supplier. The contract covers retail point of sale (POS) displays, marketing collateral and miscellaneous customer communications. Established in 1990, TPI is run by CEO Colin Culliton. Specialists in marketing print, design and promotional products, TPI employs 110 people in Fonthill […]
Setanta to show Ireland-USA game
Setanta Sports has won the exclusive TV rights for the Republic of Ireland’s friendly game against the USA in November. Details of the advertising and broadcast sponsorship include one key spot plus 10 station ads for €1,500 or two key spots and 20 station ads for €2,750. Setanta recently secured a four-year exclusive deal with […]
20 Questions: Geoff Lyons, Independent Newspapers
Geoff Lyons is group marketing director at Independent Newspapers, overseeing marketing and promotions for the Irish Independent, the Sunday Independent and the Herald. He joined the company as an advertising executive in 1999. He was promoted to Sunday Independent advertising manager in 2004 and then became marketing manager for the Irish Independent a year later. […]
Acclaimed copywriter Catherine Donnelly dies
One of Ireland’s most highly regarded advertising copywriters Catherine Donnelly has died. A hugely gifted wordsmith, Donnelly was responsible for creating many memorable campaigns and in helping develop fledgling Irish brands, not least through her groundbreaking work for Ballygowan, Ryanair and Barry’s Tea. A perfectionist to the core, her work was characterised by a […]
Tourism Ireland wins at Clios
Tourism Ireland won four awards at the Clio advertising awards show in New York. The honours were for the Publicis London campaign to promote the Wild Atlantic Way, which reportedly reached 40 million people worldwide this year. The Clios aim to salute “groundbreaking work and talent that pushes the boundaries of creativity”. The gala ceremony […]
Boys and Girls create Choose Radio spots
The latest batch of radio commercials aimed at encouraging advertisers to invest in radio has been created by Boys and Girls. Choose Radio ads are designed to show the medium’s creativity, power and reach. Jointly developed by RTÉ and the Independent Broadcasters of Ireland (IBI), the promos go out three times a day on all 36 […]
Diaspora channel gets BAI approval
Irish TV has officially become Ireland’s first international channel with the signing of a contract with the Broadcasting Authority of Ireland (BAI). The new local and international channel targeting the global Irish diaspora began broadcasting in May and now become an official broadcaster in Ireland under a Section 71 content contract. A poll of 1,019 adults […]
Today FM wins PPI top station award
Today FM has been voted station of the year, FM104 music station of the year and Radio Kerry Ireland’s top local station at the coveted PPI Radio Awards. Radio’s outstanding achievement award was, for the first time ever, presented to two people – Lisa Ni Choisdealbha of Independent Broadcasters of Ireland (IBI) and RTÉ’s JP Coakley […]
Sales Placement go with rebrand
Recruitment group Sales Placement has launched a new corporate identity.The rebrand is accompanied by a fully integrated marketing programme and is designed to support a growth strategy as the business heads towards its 42nd birthday next year. The new identity will refresh all of the company branding, including their website, stationery, signage, as well as advertising collateral. Designers […]
