Archive2014

Ashmawy to front Sky’s new quiz show

Baz Ashmawy will be returning to Sky 1 early next year hosting a new quiz show called The Fanatics which has just been commissioned. The series will be produced by Victory Television, a joint venture with Sony Pictures Television (SPT), and has been commissioned by Sky 1 director, Adam MacDonald, as part of prioritising the channel’s […]

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AAI double bill to conclude Toolkit ROMI series

The Association of Advertisers in Ireland (AAI) has lined up two executives from Nielsen and Millward Brown in the UK to discuss media mix modelling, long term brand equity and the right roles for each media as part of the final instalment in its Tuesdays Nuts & Bolts of Advertising Toolkit series on measuring return […]

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Starcom network retains Samsung

Samsung has concluded its global advertising review with its incumbent agencies, Publicis Groupe’s Starcom and Leo Burnett, retaining their sections of the business. The company has also added independent Wieden & Kennedy, as well as Publicis-owned Bartle Bogle Hegarty (BBH) to its creative roster. The decision by Samsung giant is good news for the French agency […]

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McDonald joins Cullen Communications

Aoife McDonald has joined Cullen Communications as senior client manager from WHPR. She has over seven years’ experience in consumer PR and sports marketing and sponsorship. She will be responsible for developing and implementing sponsorship for Continental Tyres as they assume title sponsorship of women’s football in Ireland, including the Continental Tyres women’s national league […]

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Matthews-Lynch wins Sky TV scholarship

Carly Matthews-Lynch is the winner of the Sky Academy TV Scholarship run in tandem with The National Film School at the Dun Laoghaire Institute of Art, Design and Technology (IADT). Matthews-Lynch, 24, is a communications graduate from DCU. She takes up her place on the masters (MA) in broadcast production this week, a step towards realising […]

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DDFH&B only local agency in for Aer Lingus

DDFH&B is the only Dublin agency among the three left to compete in the final stages of the Aer Lingus creative review. The airline will also see presentations from London agency Krow and KesselsKramer, an independent agency with offices in Amsterdam, London and Los Angeles and already known in Ireland for its work for KBC […]

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Last chance to submit for Marketer of the Year

Marketers and their agencies are reminded that the last chance they have to enter for this year’s Marketer of the Year award is close of business tomorrow, Thursday, September 25th. The award salutes Ireland’s top marketers, who through their passion and commitment, have created winning strategies for their brands, specifically for work done in the […]

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Carat promotes St Lawrence and Cashen

Ciara St Lawrence has been promoted to the role of account director at Carat. She joined Carat’s digital department in 2007 working across both search and display. She has since progressed into a senior account manager role specialising in display and social media. She has led digital campaigns for Diageo, Bank of Ireland, Mondelez International […]

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Marketer of the Year deadline next Thursday

Marketers and their agencies are reminded that the deadline for submissions for this year’s Marketer of the Year award is close of business next Thursday, September 25th. The award salutes Ireland’s top marketers, who through their passion and commitment, have created winning strategies for their brands, specifically for work done in the last two years. […]

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TV3 banks on Guarantee sponsor

TV3 has put a call out for a sponsor for The Guarantee, a feature film recreating the drama of the night of Ireland’s infamous bank guarantee, which it will screen in early December. TV3’s Jill O’Meara says the package includes two 10″ stings/10 by 5″ stings, branding on all promos, sponsor catch-up on the 3player […]

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Greene now Cox’s deputy at Core Media

MediaVest managing director for the past seven years Aidan Greene has been appointed deputy chief executive at Core Media and will work alongside the group’s CEO Alan Cox. Greene’s promotion at Core paves the way for Michael Clancy to take over as managing director at MediaVest. Clancy has been with the agency for the past […]

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Carat sponsors TED shows on Newstalk

Dentsu Aegis-owned media agency Carat is to sponsor Newstalk’s TED Radio Hour which starts this Sunday. The package includes spots, live mentions, stings, online presence and social media promotion. Dave Winterlich, head of strategy, Carat, says the sponsorship is a great fit for the agency. “Carat is all about redefining media so it’s great to […]

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Women’s rugby team voted top heroes

It may be hard to call the result of the independence referendum in Scotland, but there is no doubt about the popularity of the Ireland women’s rugby team. The team that beat New Zealand in the Women’s Rugby World Cup got a whopping 98 per cent of the vote in the Work.Shop.Play Heroes & Villians […]

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