Archive2020

Verve’s Guinness Greenword in line for UK award

Events and experiential agency Verve has earned a spot among the finalists in the UK’s Campaign Experience Awards for best digital experience for work on the Guinness Greenwood Series. Working with Diageo and former England rugby player Will Greenwood, Verve produced live content during last year’s Guinness Six Nations games. The series saw Greenwood dissect […]

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PML Group announces Poster Impact winners

Ireland’s top posters for 2019 are revealed in PML Group’s Poster Impact 2020 awards. Diageo won the alcohol category for its Rockshore poster created by BBDO Dublin with media by Carat. In the financial  services catogory, AIB was the winner for Rothco and Starcom. Lidl was the supermarket category winner with work by BBDO and […]

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20 Questions with LesleyAnn Diffin, Reach

LesleyAnn Diffin is business communications manager for Reach, publisher of the Irish Mirror, Dublin Live, RSVP Magazine and Cork Beo. Her media career started five years ago when she became the company’s strategic planner, before taking up the B2B marketing role across the publisher’s bases in Belfast, Dublin and Cork. Before that, she worked at […]

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Red Rage hires British director Charlotte Regan

Charlotte Regan has signed up to Red Rage for the Irish market. In the last 18 months, the 25-year-old North Londoner won two golds at the Kinsale Shark Awards, a D&AD Young Blood pencil and a Cannes Lion YDA. She was selected for the One Club’s Young Guns 16 and won both Shots Magazine’s new […]

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Offset at Bord Gáis Energy Theatre in early April

This year’s Offset line-up spans film, design, advertising, photography, theatre and illustration. Among the speakers at the BGE Theatre will be Leslie David, whose Paris studio worked on album covers for Metronomy and visuals for Chanel and Glossier, and puppet maker Andy Gent, whose credits include Wes Anderson’s Isle of Dogs and Fantastic Mr Fox. […]

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Dublin hosts first shop run by cancer survivors

Research charity Breakthrough Cancer Research opened the world’s first shop stocked and staffed by cancer survivors in Dublin on World Cancer Day to raise funds and highlight the urgent need for greater support for cancer research. ‘The Shop that Nearly Wasn’t’ showcases creative contributions from those who have survived or are living with cancer. The […]

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Lawn helps judge 17th annual EPA Digital Awards

Starcom deputy managing director Emer Lawn is among the judges for this year’s EPA Digital Media Awards being presented later this month. The awards recognise and promote creativity and innovation across digital content creation, advertising and marketing, mobile media, social networking, app development and web design and development. The 2020 finalists were selected from over […]

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TAMI awards deadline extended

As announced at TAM Ireland’s Plannervision earlier this week, the closing date for entries to this year’s TAMI awards has been extended until Friday, February 14. TAM Ireland’s marketing manager Eimear Keane said the awards are all about celebrating brilliantly effective uses of TV and recognising the people behind the various campaigns. The winner of […]

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Ervia sees seven media and creative agencies

Ervia is seeing presentations from seven local media and creative agencies as part of its current advertising services review for Irish Water and Gas Networks Ireland. On the media buying and planning side, the incumbent, Carat, is joined by GroupM’s Mindshare, Havas and the Omnicom-owned OMD. Mindshare handles media for Bord Gáis Energy (BGE). With […]

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Tighe to head up Bauer Radio in NI

David Tighe has been named as the incoming managing director of the Bauer Radio network in Northern Ireland. He will be responsible for the future development of the Cool FM, Downtown and Downtown Country stations. Dee Ford, group managing director, Bauer Radio, said that given’s Tighe’s experience he was an ideal candidate. Tighe’s previous roles […]

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National Lottery moves to Core

Premier Lotteries Ireland (PLI), which operates the National Lottery, has appointed Core to handle its creative advertising following a protracted review. PLI had postponed plans to make an agency appointment last year but following talks with the four agencies involved in the pitches, it was decided to move the business from Accenture Interactive’s Rothco. The […]

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Limerick looks to M&C Saatchi for rebrand

Limerick City & County Council hired London agency M&C Saatchi to roll out a new brand positioning and media campaign for the city and county in a bid to position the Munster city as a destination of the future for travel and tourism, business and study. The campaign aims to engage the local community, tourists, […]

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Amazon world’s most valued brand at $200bn+

Amazon has made history as the first brand in the Brand Finance Global 500 ranking to exceed US$200 billion value mark and retains title of world’s most valuable brand for third consecutive year. Following 18 per cent growth from $187.9bn last year, Amazon’s brand value is now $220.8bn, over $60bn more than Google and $80bn […]

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