Archive2022

DMG Media rolls out new Mail ads

DMG Media kicks off a Christmas campaign for the Irish Daily Mail and the Irish Mail on Sunday this weekend across print and digital and with a national retail POS campaign. Group marketing manager Dearbhla Meaney said the role of retailers to the newsprint industry cannot be underestimated and so a POS activation is a […]

Event services provider Avcom aims to create 30 new jobs in the next two years as part of a €3 million investment. The jobs and investment will support Avcom’s plans to more than double its revenues by year-end 2024. The agency, which ow claims revenues of over €5m and employs 44 people, expects to up […]

TV measurement body TAM Ireland has been building a total video panel reflecting TV households and measuring viewing across all home devices. With Nielsen tech installed in over 400 households, TAM is able to get a broader picture of video consumption. Although its early days yet, the first trickle of data makes comparisons with broadcast […]

Lego has unveiled its tallest build yet with its Eiffel Tower building bricks set. Embodying the famous Paris landmark’s height and standout architecture, the set reaches 4.8ft tall once built. The 10,001 piece set replicates the momentous wrought iron tower – complete with truss-work, three observation platforms, landscaping and elevators. There is also an office […]

Sky is to launch a new channel targeted at youngsters from next February. Sky Kids will provide ad-free 24-hour programming showcasing Sky Originals at no extra cost to Sky Kids customers and Now subscribers. Sky says the content will will help parents juggle their routines through themes of learning and doing, arts and crafts, music, […]

Irish cookbook And for Mains: Recipes, Stories and Pints with an Irish Butcher and a Chef by Gaz Smith and Rick Higgins won the chefs and restaurants category at the IACP Cookbook Awards 2022. The winners were announced by video from the Middleby Showroom in Dallas and New York. And for Mains is the first […]

The Christmas FM radio station has secured Cadbury, Coca-Cola and An Post as lead sponsors for this year’s festive season. Christmas FM returns to the FM airwaves on Monday, November 28, playing festive hits around the clock. Barnardos, Barretstown, Make-A-Wish Ireland and The Community Foundation are the charity partners for the next three years. Christmas […]

The Marketing Society Future Council (MSFC) will host Career Hacks for 2023 online on Wednesday, November 30th. Three senior marketers will share their ultimate career hacks, from landing promotions to managing work/life balance in a hybrid world. The speakers are Deirdre Wafer, LinkedIn, Deirdre Macklin (above), Ryanair and Bernie Keogh, A Lust for Life. The […]

Lucy Kennedy is a TV and radio presenter. She co-hosts The Colm & Lucy Breakfast Show with Colm Hayes on Classic Hits and presents the Living with Lucy reality TV show on Virgin Media. She has acted as an ambassador for a number of brands, including Gala Retail and most recently Benecol cholesterol-lowering drink. 01 […]

As part of their campaign for Lung Cancer Awareness Month taking place throughout November and to bring down the high lung cancer death rate through better awareness of symptoms, the Marie Keating Foundation has created the first poster to catch lung cancer. The campaign was devised and rolled out by The Brill Building and the […]

The Marketing Society of Ireland has announced the shortlist for the 14th annual Marketing Society Research Excellence Awards. The line-up is again made up of entries across eight categories from Ireland’s top market research agencies. The awards focus on how agency teams work with clients in developing strategic campaigns founded in insight. After taking home […]

Jack & Jill Children’s Foundation hopes to raise €1 million through its Christmas appeal to support children with complex and life-limiting medical conditions to stay at home this festive season. The charity provides in-home nursing care and respite support for over 400 children with severe to profound neurodevelopmental delay, up to the age of six. […]

In his new book, The Mandarin, the Musician and the Mage (Peter Lang), John Fanning contends that a second national revival took place in Ireland from the late 1950s into the 1960s, similar to the earlier Celtic Revival at the turn of the century. This period in modern Irish history is now best known for […]