Archive2022

Fuel builds by acquiring Cork agency LGE

Events management agency Fuel run by Brian McDermott and Jamie Deasy has acquired Cork-based agency Leigh Gillen Events (LGE) for an undisclosed sum. The company’s expansion into Munster comes at a time when brands globally are looking for new and innovative ways to engage with customers and employees, with a higher reliance on tech. The […]

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Marketer award returns with new sponsor

The premier competition honouring Ireland’s top marketers, Marketer of the Year (MotY), returns after a two-year break due to the pandemic with brand communications agency Dynamo as sponsor. Launched by Marketing.ie in 1993, MotY salutes Ireland’s top marketers, who through their passion and commitment create winning strategies for their brands. In all, 27 leading Irish […]

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Aldi signs up to Electric Picnic

German discounter Aldi has signed a three-year deal with Electric Picnic to become the official supermarket partner to Ireland’s premier music festival in place of Tesco. After three years without festivals, Electric Picnic 2022 sold out in minutes and the #TeamAldiIreland will join festival goers in Stradbally, Co Laois in September with a pop-up food […]

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Beko & Leinster GAA launch club champion

Beko and Leinster GAA have launched the 2022 Beko Club Champion, an initiative open to all clubs in the province. People are asked to nominate a club or a club member to be in with a chance of winning €1,000 worth of gear. The 2022 Beko Club Champion aims to reward and celebrate local GAA […]

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20 Questions: Brian Sheehan, Mediahuis

Brian Sheehan is digital director at Mediahuis Ireland. He had a similar role at Joe Media where he was also in charge of advertising operations. He previously worked on the client side in display advertising with Paddy Power Betfair and in customer service and broker support at Standard Life. 01 What was your earliest ambition? […]

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Virgin homes in on Putin’s billionaires

Virgin Media One will broadcast a new one-off documentary this bank holiday Monday called Londongrad: Putin’s Billionaires at 7pm. Presented by Virgin Media news correspondent Richard Chambers, the programme explores the murky world of London’s Russian oligarchs and supporters of Vladimir Putin in a tale of spies, billionaires, assassins and exiles.  Putin’s oligarchs, many enriched through […]

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IMRO radio awards open for entries

The IMRO Radio Awards 2022 are open for entries with as many as 41 categories spanning music, speech, news, programmes and personalities recognising those involved in radio across Ireland on-air and behind the scenes. After two years as a virtual ceremony, the awards return in-person for an event at the Lyrath Estate in Kilkenny in […]

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ASAI received 1,450 complaints last year

A total of 1,450 written complaints about 959 ads were received by the Advertising Standards Authority for Ireland (ASAI) in 2021, the industry body’s annual report indicates. It represents a 12 per cent decrease on the number of complaints received the previous year. The travel and holiday sector attracted the biggest number of complaints with […]

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Cooper airs weekly podcasts on GoLoud

Bauer Media Audio has launched a new GoLoud podcast hosted by Matt Cooper. Magnified with Matt Cooper comes  from his own kitchen and features interviews with guests from across the worlds of entertainment, business, sports and politics. Cooper presents the Last Word drivetime show on Today FM and is a columnist with the Daily Mail […]

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Center Parcs’ Aqua Sana named top spa

Aqua Sana at Center Parcs Longford Forest took the top prize at the Irish Tatler Wellbeing & Spa Awards announced at an event at Dublin’s Marker Hotel. Guests enjoyed a lunch prepared exclusively for the occasion by the Marker’s executive chef Gareth Mullins. The awards are aimed at saluting excellence and innovation in Ireland’s wellness […]

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B&A’s Larry Ryan to speak at AAI event

Behaviour & Attitudes director Larry Ryan is the guest speaker at this week’s Toolkit webinar hosted by the Association of Advertisers in Ireland (AAI). Ryan will speak about using research and insights to plot a safe route out of Covid. The talk is based on how B&A helped the National Concert Hall (NCH) develop a […]

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Kellogg’s GAA Cúl Camps return as normal

Kellogg and the GAA are bringing back the Kellogg’s GAA Cúl Camps at full capacity this year following Covid-19 restrictions. The highly popular camps for youngsters aged six-13 will kick off on Monday, June 27 and will run up to August 26. The camps were launched by Mayo footballer Tommy Conroy and Antrim camogie player, […]

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Fanning to address IAPI breakfast

John Fanning will speak at an Institute of Advertising Practitioners in Ireland (IAPI) breakfast on the subject of ‘Too Many Algorithms, Not Enough Serendipity’. He will explore possible solutions based on the idea that the problem did not start with the digital economy in the 21st century, but with the financialisation of the economy in […]

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