To tie in with Farm Safety Week, which takes place from the July 15– 19, the Advertising Standards Authority for Ireland (ASAI), reminds advertisers of their requirements when creating ads set in an agricultural setting. The ASAI wants to highlight what advertisers need to be aware of when featuring children in ads that have an agricultural […]
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Music video supremo Arnell set for Sharks

Music videos and commercials director and Vaughan Arnell will headline this year’s Sharks festival in Kinsale with a talk on the differences between the two disciplines. Arnell worked with George Michael, Spice Girls and Robbie Williams. His video for Sam Smith’s ‘Dancing with a Stranger’ has got the most YouTube views by a British pop […]
Boys+Girls expands agency’s board

Independent creative agency Boys+Girls has expanded its board of directors for the first time to include three key members of staff, namely strategic director Aoife Murphy, production director Derek Doyle and relationship director Caroline Keogh. They join current agency founders Patrick Meade, Margaret Gilsenan, Pat Stephenson and Rory Hamilton. Also on the board are two […]
Magna says ad spend to grow by three per cent

Media owners ad revenues will grow by an estimated 3.9 per cent this year, to reach $117.5 billion, an increase of $4.5bn. Linear ad sales across broadcast TV and radio, space in press and magazines, out of home and cinema will shrink by two points to $58.8bn while digital ad sales will increase by 11 […]
Elections top Core’s news stories poll

The local and European elections, the divorce referendum and Pieta House’s Darkness into Light were the most important news stories in Ireland last month, Core’s Cultural Index based on the views of 1,000 participants discussing 20 news stories shows. Core asked interviewees which stories they were most aware of and considered most important. While turnout […]
Cosc’s new ads highlight sexual violence

An interactive digital out of home (DOOH) campaign from Cosc – The National Office for the Prevention of Domestic, Sexual and Gender-based Violence – is highlighting the prevalence of excuses used by Irish people for sexual harassment and sexual violence. ‘No Excuses’ uses a real-time social media feed to post comments from Twitter over the […]
ICAD bells ring loud for Boys+Girls
Boys+Girls was the big agency winner at the 2019 ICAD Awards presented at a gala event in the Guinness Storehouse going home with one gold, two silver and eight bronze. Škoda Ireland, which Boys+Girls handles, won the client award. Publicis won two silver and four bronze, The Public House one gold and five bronze, while […]
Rory Sutherland to speak at TAM’s October lunch

Ogilvy Group vice chairman and consumer behavioural expert Rory Sutherland returns to Dublin in October to address guests at a TAM Ireland lunch in the Aviva Stadium on Friday, October 4. Sutherland regularly draws big audiences to his entertaining talks as he shares insights and observations which many marketers find memorable. Sutherland has been a […]
Boys+Girls takes different tack with Bushmills

Boys + Girls have unveiled their new global work for Bushmills which marks the launch of a new brand platform and campaign aimed at transforming consumer perceptions about the brand. Titled ‘Discover Different’, with a sentiment dedicated to those that are not afraid to go their own way, the ads speak to people’s curiosity in […]
Pieta House’s Darkness into Light story shared

Accenture Interactive’s Rothco have created a short online film for Electric Ireland to promote its involvement in the Darkness into Light charity walk. The film explores the story of a couple who turned a deeply tragic personal event into a worldwide movement for hope. Directed by Zak Razvi, the short documentary follows the story of […]
New categories added as Shark entries open

The Shark awards presented in Kinsale in September each year have opened for entries. With a focus on craft, the festival has added wider categories for this year’s awards. Prominent design writer and consultant Lynda Relph-Knight will oversee the design category which has been extended to reward design craft. Also new to the programme is […]
Cullen and Lawler made new CDs at JWT Folk
JWT Folk have appointed Jonny Cullen and Keith Lawler to the position of creative directors. Cullen joined the Ballsbridge agency from Rothco where he held the same position. He has 20 years of experience during which time he created award-winning work during previous stints at Boys and Girls as head of art and and McCann […]
Conor Murphy heads up new Dentsu Consult

Conor Murphy has been appointed chief executive of Dentsu Consult, a new offering from the Japanese owned Dentsu Aegis Network (DAN) whose other agencies in Ireland include Carat, Vizeum, Isobar and iProspect. The group’s chief executive is Liam McDonnell. Murphy was up to recently DAN’s chief growth officer and headed up Vizeum for almost eight […]