The Institute of Advertising Practitioners in Ireland (IAPI) have today announced the seven winning creative teams who will represent Ireland at the Cannes Young Lions competition in Cannes in June. The festival is regarded as the global benchmark for effective communications and the world’s top advertising awards show. The seven Irish teams are made up […]
Adland RSS feed for this section
BBDO boss Davies to chair Effies
Effie Worldwide, the global authority on marketing effectiveness has announced that Neal Davies, CEO, BBDO Dublin, will serve as European jury chair of the 2019 Global Effie Awards. As Chair of the European judging panel, Davies will lead the global Effie jury which will determine the top marketing around the world in the past year. […]
Angela Scanlon fronts new An Post campaign
An Post is supporting the roll-out of its rebrand with a new ad campaign. Created by JWT Folk, the ‘For Your World’ TV ad features BBC Television and radio presenter Angela Scanlon taking viewers on a journey through Irish life with An Post products and services. Two other ads for An Post Money and its […]
Bloom weighs in behind iconic bar with new ads
In the TV ad, two blokes hang out in a garden shed. One is working out, his mate is encouraging him. It is the opening scene for a TV ad in the €500,000 campaign for the relaunch of the Catch chocolate bar. Developed by Dublin agency Bloom, ‘Weights’ is the first 20-second commercial in a […]
Spark Foundry ranked as Recma’s top agency
Spark Foundry, the media agency which is part of Core, has been ranked number one in the latest qualitative report released by Recma, the global independent assessment agency. Recma is the only independent global research company which evaluates 1,400 media agencies in 90 countries worldwide based on 18 criteria grouped into four sets. The four sets […]
Core hatches Hen Party TV ad for Lily O’Brien’s
Lily O’Brien’s goes live on TV to launch its new ‘Share Wisely’ brand campaign. The ‘Share Wisely’ campaign explores the dilemma between sharing and keeping, when it comes to something as good as chocolate. The creative platform playfully showcases the fact that there are some things we’re happy to share and others we should keep […]
Ancient East ads launch Fáilte Ireland campaign
The first of Fáilte Ireland’s 2019 marketing campaign started today with the spring advertising campaign for Ireland’s Ancient East. The national TV and radio campaign highlights the region as the place for a short break by showcasing the variety of experiences and attractions across the region in the lead-up to St. Patrick’s Week and the Easter […]
Green Isle Foods rolls out new Donegal Catch ad
Green Isle has launched new brand positioning for Donegal Catch frozen fish. The campaign represents investment in a TV burst, nationwide radio and in-store activity. The campaign supports the newly developed brand positioning of ‘We’re fish people’, a message that aims to re-establish Donegal Catch as the people who know fish better than anyone else. Created […]
Sylvia Cawley named new MD at Initiative
IPG Mediabrands Ireland has announced the promotion of Sylvia Cawley to the role of managing director of Initiative Ireland. Cawley will be responsible for the management and operation of the business. She will be actively involved in working with her team on account service. Clients include Tesco, Valeo, Mitsubishi, DBS, Green Isle and Lego. Cawley said ad-avoidance […]
Chris Upton replaces Bob Coggins at Havas
Havas Dublin has hired Chris Upton as its new CEO following the departure of Bob Coggins, who left the agency after five years at the helm to pursue other interests. Upton has worked in adland for 18 years and helped set up the Boys + Girls agency. He started his career at Des O’Meara & Partners before […]
Rothco flags One’s ex-service men’s plight in ad
Rothco Accenture Interactive has created an ad to help spark a national debate and raise awareness around the plight of Ireland’s former Defence Forces with a two-minute film showing the Irish flag as a symbol of veteran homelessness. Rothco worked with One (Óglaigh Náisiúnta na hÉireann) national ex-service personnel in making the two-minute film. The […]
Gillette takes over Lansdowne for 6 Nations
With the Six Nations well underway, P&G’s Gillette is standing out on out of home (OOH) with a station domination around the Aviva Stadium at Lansdowne Road Dart station for the opening games of the rugby tournament. Running across two cycles, the media first takeover features the full commuter portfolio at the busy Dublin 4 Dart […]
Guinness clear their lines with two new rugby ads
Diageo has rolled out its new global responsible drinking campaign aimed at urging moderation among the millions of adult fans that will watch this year’s Guinness Six Nations tournament kicking off this weekend. The drinks giant also a new TV ad which follows two rugby-following brothers as they use their inheritance to support their native […]
