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Changes made to Adfx joint entries

Following on from Adx 2012 judge Alison Hoads’ recent talk, IAPI is introducing some changes to help with joint entry submissions. Papers that are jointly entered – for example, by both a creative and media agency – will now be allowed an extra 500 words to make specific reference to the campaign’s broader strategy. Tania […]

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02 scores double at AIM awards

02 won two of the 16 categories at the Marketing Institute All Ireland Marketing (AIM) awards last night. Caoimhe O’Neill won the new product/new market award for the 02 Money Card. Paul Dervan was honoured for leading the marketing team of the year, for various initiatives such as the 02 Money Card, the 02 concert […]

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Acorn named top DM agency

Acorn Marketing has been named as Ireland’s top agency at the An Post Integrated Direct Marketing awards presented at a gala dinner in the Mansion House last night. The agency, founded by chairman Frank McCaughey, competed with Brando, Goosebump, Javelin Direct and Target McConnells. Acorn is now run by chief executive Phil Cottier and managing […]

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Cooper to host promotions awards

Risteárd Cooper is to host the APMC Star awards for promotional campaigns. The actor, comedian and singer, best known as part of the Apres Match trio on RTE 2, will present the prizes at a black tie dinner in the Radisson Blu hotel in Dublin on April 20. Over 120 campaign submissions were made this […]

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An Post confirms awards details

This year’s An Post integrated direct marketing awards will take place in the Mansion House on Thursday, May 3. The closing date for entries is April 5. With five categories, sector, media, strategy and special awards, there is also a chance to win a direct mail campaign to the value of €5,000 in the new […]

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OMD tops Gunn media list

Omnicom’s OMD has again been ranked by the Gunn Report for Media as the most creative agency network based on award winners lists worldwide. OMD, which topped last year’s league with 176 points, has held the number one spot since the report’s launch in 2004. Mindshare was in second place with 161 points. Starcom ended […]

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Nike world’s most awarded ad

Nike ‘Write The Future’ was the world’s most awarded commercial last year, the Gunn Report indicates. The ad by Wieden + Kennedy Amsterdam is also the most decorated commercial in the report’s 13 years. The ad stars Real Madrid’s Ronaldo and Manchester United striker Wayne Rooney. In joint second place was Heineken ‘The Entrance’, also […]

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AIM awards deadline looms

Entries for the All Ireland Marketing (AIM) awards organised by the Marketing Institute close next Thursday (February 9). Supported by the Irish Independent, in all 16 awards are up for grabs. They include best brand campaign, market research award, advertising campaign, PR campaign and the marketing team award. When making submissions, entrants are advised to […]

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Love/Hate in for ten Iftas

Love/Hate has been nominated in ten categories for the Irish Film and Television Awards, aka the Iftas. Stuart Carolan’s gangland series is in contention for best TV drama, while Aidan Gillen has been nominated for best TV actor.  Among the nominees for best film actor are Brendan Gleeson for The Guard, Michael Fassbender for Shame, […]

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SparkQual shortlisted for five gongs

SparkQual has been nominated for a total of five campaigns in this year’s Marketing Society Research Excellence Awards which will be presented next month. The agency has the two campaigns in the advertising and creative category for Unilever and Britvic Ireland, plus three out of the four contenders in the qualitative category for AIB, Birds Eye […]

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Four in line for Marketer of the Year

The shortlist for this year’s Marketer of the Year award was announced today. Four marketers – Rita Kirwan, Largo Foods (Tayto and Hunky Dorys); Walter Drenth, Heineken Ireland for Coors Light; Loretta Dignam, Jacob Fruitfield and Julien Lelorrain, Renault Ireland – are vying for the top prize which will be presented next week. The award […]

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VW guru for NNI awards

Neil Dawson, executive creative director, BETC London, will be the international judge for the NNI Press Ad of the Year Awards 2011. Before he launched BETC London, Dawson was worldwide chief creative officer on the Philips account at DDB, where he won back-to-back grand prix at Cannes for Carousel and Parallel Lines. Dawson was responsible […]

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Starcom grabs two golds at Sharks

For the first time ever, media campaigns were honoured at the Sharks festival in Kinsale and six gold awards were presented. Starcom won two golds, one for SuperValu and a second for National Lottery’s EuroMillions. Carat won gold for Kellogg’s Field of Dreams, OMD for Renault Scrappage, Mediacom for Audi A1 and Vizeum for Powers […]

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