To celebrate International Women’s Day tomorrow, MCCP, run by Kay McCarthy (above), has created a visual reflection on some of the different roles and strengths of women throughout history to the present day. The video features many well-known and respected women down the years. MCCP is asking viewers to share the video and tweet them […]
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Ryanair to appoint CRM agency
Ryanair is to appoint an agency to develop its data and customer relationship marketing (CRM) as part of its revised customer strategy. The pitch process is being managed internally. European agencies are invited to submit credentials by email by 5pm on Friday, March 28. An appointment is due to be made by the end of […]
Hireland creates 4,500 jobs
Voluntary jobs initiative Hireland claims to have produced 4,500 jobs and 7,000 in pledges from employers since its launch two years ago, co-founder Lucy Masterson says. The former McConnells executive says that with the economic prospects for 2014 looking better, the aim is to make a full-on effort to bring the total to 10,000 jobs, […]
Marketing Society talks creativity
The Marketing Society will host a breakfast seminar on the power of creativity in early March. Three marketing experts will discuss how creative thinking, contact strategy and work sells more, whether it is by way of strategic development, creative execution or how marketers talk to consumers. The speakers are Andy Sandoz, D&AD board member, Agency […]
Canacott departs from Publicis
John Canacott has quit as managing director of Publicis D to pursue other business interests, Marketing.ie has learned. Although no statement was made on his departure, Publicis Dublin managing director Padraig Burns confirmed that Canacott had left the group. It is believed he is currently considering his options. Canacott was central in developing Publicis D, particularly […]
Institute launches career series
To help marketers become adept at career management, the Marketing Institute has teamed up with Alternatives to create a series of four bespoke marketing career advisory sessions. The sessions are designed for anyone who wants to keep abreast of developments in the marketing job market. Expert views will be provided on career advancement. The series […]
Field to pastures new at BT
Eason head of marketing and retail development David Field is to leave the book and educational retailer to become marketing director at premier department store Brown Thomas from the start of the new year. Field joined Eason in May 2010 and has been at the forefront of developing a major marketing drive. Facing a major […]
Almost half of diaspora miss out on Christmas in Ireland
Unilever Ireland has announced the results of a survey for Lyons Tea which reveals that 46 per cent of those living abroad don’t make it home for Christmas. The research by Behaviour & Attitudes is part of the Bring The Talk Home campaign giving people the chance to win flights for loved ones to come […]
Dublin GAA unveils AIG kit
Dublin GAA and American International Group (AIG) Ireland have launched their new five-year partnership, which sees AIG sponsoring the county’s hurling, football, ladies football and camogie teams at all levels. The deal is said to be worth over €4 million to the Dublin County GAA Board. It is the first time Dublin GAA that all […]
Flahavan’s sows up McDonald’s deal
Flahavan’s is now the exclusive porridge oats supplier to McDonald’s 84 fast food restaurants across Ireland. McDonald’s restaurants are open for breakfast from 7am. McDonald’s sells about 100,000 servings of porridge in Ireland each year and is now targeting 250,000 servings. A consumer survey for Flahavan’s by Empathy Research found that 85 per cent of females […]
Toyota tops value retention
Toyota cars are number one in Ireland for retaining their value for longer than other car brands, a new study by Cartell.ie vehicle records company claims. The study analysed the residual values of new cars in the Irish market originally purchased in 2010, with up to 50,000 km on the clock. Cartell.ie developed a mathematical […]
Marketing Society to review Budget
The Marketing Society will hold a breakfast briefing on the implications of the Budget for marketers in the Smock Alley Theatre on October 18. The society elected Martha Fanning (pictured) of Behaviour & Attitudes as chairperson. Mark Nolan of Amárach Research is now vice chair. Michael Clancy of MediaVest, Shane Doyle, MCCP and Mark Walsh […]
Milano launches corporate incentives
Milano pizza restaurant chain has moved into corporate incentives in Ireland. The company is extending its consumer gift voucher with the launch of a dedicated business arm. A new plastic gift card is available to corporate clients to use as sales, staff and customer incentives and rewards at Christmas. The gift card can be loaded […]
