TV3 journalist and broadcaster Sybil Mulcahy has been appointed the new editor of Evoke.ie, the website for Irish women owned by DMG Media. The appointment sees the former TV3 broadcaster lead a team of journalists producing content for Irish women. Mulcahy has worked with TV3 – now part of Virgin Media – for 17 years. […]
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Marketing Society supports young talent
Are you an ambitious young marketer? Want to know how to get ahead and take the next step in your career? The recently launched Marketing Society Future Council is hosting an event on Thursday, October 13, for people with 3-5 years’ marketing experience. The event hears views from the industry on how to be more […]
McKechnie parts company with Irish Times
Vivien McKechnie has left The Irish Times and has resigned her position as business to business director. She joined the company early last year and was central in re-organising commercial activities, with a focus on strengthening agency ties. She was previously with Dentsu Aegis Network (DAN) where she was a board director and head of trading. […]
Cawley Nea\TBWA rolls out HPRA ads
The new Health Products Regulatory Authority (HPRA) campaign encouraging consumers to read the directions that come with medication was created by Cawley Nea\TBWA, with media by Mindshare. The work followed on from a pitch for the business involving Irish International on the creative front and Initiative, MediaVest and OMD for media buying and planning. As […]
Love Irish Food offers €70k in out of home ads
The Love Irish Food brand development awards run in tandem with Exterion Media offers one lucky group member €70,000 in out of home (OOH) advertising space. Running for its fifth year, the brand will get two weeks’ exposure across Exterion Media’s retail six sheet portfolio, PurchasePoints and across their retail digital network. The campaign includes print […]
DDFH&B holds on to Eir business
DDFH&B has been retained to handle creative work for Eir/Meteor after a final two-way contest with London agency Snap. Two others agencies, Publicis and London-based Host, had previously been eliminated from the process. The review was more protracted than expected, due to Eir’s head of brand and communications, Lisa Comerford, leaving for Brown Thomas. Comerford […]
Marketer award entries close next Thursday
The entry deadline for this year’s Marketer of the Year™ is close of business next Thursday, September 22. Marketer of the Year™ recognises and honours standards of excellence in Irish marketing, specifically for work done in the last two years. The person is someone, who through the use of strategy, innovation, communications and impact on the target market, […]
IAB welcomes Global Ad Coalition launch
IAB Ireland has welcomed the launch of global ad coalition as international trade associations and companies involved in online media joins forces to improve consumer advertising experiences. The Coalition for Better Ads will leverage consumer insights and cross-industry expertise to develop and implement new global standards for online advertising. Randall Rothenberg, president and CEO of the […]
McDaid on Holmes’ Innovator 25 list
Thinkhouse founder Jane McDaid features on the ‘Innovator 25’ list of the EMEA’s most influential people in marketing compiled and published by The Holmes Report. It is the first time an Irish agency owner has made the list. Since its launch three years ago, Innovator 25 has become a barometer of global marketing and communications […]
PSG owner in $1bn stock sale
Teneo Holdings, the New York company which provides PR services and owns Dublin agency group PSG Communications, is lining up a stock market IPO valued at up to $1 billion (€890 million) in the coming months. Teneo, which has 575 staff around the world, was co-founded by former Irish Examiner journalist Declan Kelly, pictured. The […]
Virgin signs up as Gogglebox sponsor
TV3’s parent company Virgin Media has been announced as sponsor of TV3’s Gogglebox which starts soon. The viewer-watch series popularised by Channel 4 is Virgin’s first foray into TV sponsorship. “We’ll be using our connection with the show to highlight our own TV offering,” Niamh O’Driscoll, senior brand and communications manager, Virgin Media, said. The sponsorship includes […]
Doubts over plans for Dublin Bikes
Dublin city councillors have voted against plans to allow French poster company JCDecaux to erect four new Metropole screens in south Dublin as part of the bike rental scheme first agreed with Dublin City Council (DCC) in 2006. Three of the double-sided screens were planned at Donnybook Road, Shelbourne Road and Pembroke Road, beside the […]
Sky Fibre gets behind Tubridy show
RTÉ Media Sales has signed up Sky Fibre as the new sponsor of The Ryan Tubridy Show for an undisclosed sum. The morning show is broadcast from 9am-10am on weekdays and currently has over 319,000 listeners. The year long deal includes 15 sponsor credited stings a week, cross-station promos in Morning Ireland, Today with Sean […]
