CBS Outdoor has been appointed by the GAA and Croke Park as their preferred business partner following the recent tender process for three individual contracts. The poster company has retained the contract to manage and operate Croke Park’s advertising and entertainment channels. CBS will also manage the GAA’s county signage and branding services for GAA […]
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Marketing Society extends voting rights to corporate members
The Marketing Society has passed a resolution by a handsome majority at an emergency general meeting (EGM) to extend voting rights to corporate members for the first time. The constitutional change means that the society’s individual and corporate members will now be able to vote in the upcoming council elections. Two council members are retiring […]
Changes made to Adfx joint entries
Following on from Adx 2012 judge Alison Hoads’ recent talk, IAPI is introducing some changes to help with joint entry submissions. Papers that are jointly entered – for example, by both a creative and media agency – will now be allowed an extra 500 words to make specific reference to the campaign’s broader strategy. Tania […]
NNI urges students to enter newspaper competition
Transition year students have until next Monday to enter a competition organised by the National Newspapers of Ireland (NNI) which encourages teenagers to learn more about press and journalism. Schools that sign up for Press Pass will receive daily newspapers and designed workbooks. Students are invited to submit news, feature, analysis, sport and photojournalism articles. […]
Irish creatives win Best Yet
Neil Saul from Publicis and Cian Tormey, Rothco won the Best Yet 2012 creative competition in Oslo. The team qualified for a place at this year’s event after coming second in The Irish Times and ICAD-sponsored Best Yet young Irish creative team of the year in March. The client brief in Oslo was to drive […]
UPC rolls out on demand TV
UPC is launching on demand TV in Ireland for its digital subscribers with access to the RTE Player and the 3Player. UPC customers will have seven-day catch-up TV and over 1,300 hours of box sets and series for free. Movies on-demand will also be available. The launch has been enabled by UPC’s new €500 million fibre-powered […]
Emirates signs up to Irish Open
Emirates has announced its first sponsorship in Ireland by becoming the Irish Open’s official airline for the next three years. This year’s tournament takes place in Royal Portrush from June 28 to July 1. Among the Irish players taking part are Rory McIlroy (above), Graeme McDowell, Darren Clarke and Padraig Harrington. The deal includes course branding, […]
Buckley to head up Sky Ireland
BSkyB has appointed JD Buckley as managing director of its Irish operation. He will report to Stephen van Rooyen, managing director of Sky’s sales and marketing in the UK . Buckley, who will be based at Sky’s Dublin office in Earlsfort Terrace, has operated as an independent business consultant for the past four years. During […]
02 scores double at AIM awards
02 won two of the 16 categories at the Marketing Institute All Ireland Marketing (AIM) awards last night. Caoimhe O’Neill won the new product/new market award for the 02 Money Card. Paul Dervan was honoured for leading the marketing team of the year, for various initiatives such as the 02 Money Card, the 02 concert […]
NicLiam to quit Associated Newspapers
Niamh NicLiam has announced her resignation as marketing manager at Associated Newspapers Ireland (ANI). She plans to leave Ireland in a few months time and move to South Africa for personal reasons. NicLiam joined ANI from RTE Publishing where she worked for almost three years. Prior to that, she was marketing services manager at TV3 […]
Blaney to talk on personal branding
McCann Erickson Dublin chief executive Orlaith Blaney will address the topic ‘What’s your personal brand?’ at a Women’s Executive Network (WXN) workshop later this month. WXN’s mission is to “inspire smart women to lead”. Blaney will explain how the personal brand is an important weapon in anyone’s career arsenal. Blaney says: “Your vision of yourself […]
Bulmers opts for Big Apple app
In what is claimed to a first for an Irish FMCG brand, Bulmers Irish Cider has launched an augmented reality (AR) app – the Bulmers deCider to drive an on-pack promotion in Ireland. The app allows users to win prizes and engage with others in real time, tapping into what’s happening in venues around the country. […]
BAI plan to ban cheese ads 'mad'
Members of the Oireachtas Committee on Communications who met with representatives of the National Dairy Council (NDC) in the Dáil yesterday described the Broadcasting Authority of Ireland’s proposal to ban cheese advertising on children’s TV shows as “absolutely crazy” and “mad”. NDC interim chief executive Maeve Guthrie told the committee the BAI proposal was based […]
