Media monitoring agency Kantar Media has launched Yellow News, a new service for clients in Ireland. Yellow News, currently used by 2,000 firms worldwide, will allow clients to identify what journalists, influencers and consumers are saying about their brand in real time across all channels and to evaluate communications performance within a fixed budget. The […]
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Bord Bia top Irish company for CSR reputation
Bord Bia has been named as the company or organisation with the best corporate social responsibility (CSR) reputation in Ireland, the latest Ireland CSR RepTrak study, announced by JWT Group’s The Reputations Agency (TRA) shows. Kerry Group (second), Google (third), An Post (fourth) and Lidl (fifth) occupied this year’s other top five positions. It is […]
Murphy set to replace Bell as WHPR boss
Sharon Murphy is to become the chief executive of PR agency Wilson Hartnell (WHPR) at the start of April. She will succeed Brian Bell who is stepping down after more than a decade in the position. Bell, a former business editor of the Irish Press, will continue to be involved with the Ogilvy group as non-executive […]
O’Brien takes on public affairs role at WHPR
Peter O’Brien is the new head of Wilson Hartnell PR’s corporate and public affairs practice in place of Sheila Gahan. O’Brien led Diageo’s corporate relations for Western Europe and was responsible for developing and implementing reputation, policy, communications and sustainability objectives across the region. More recently, he ran his own consultancy. He has also held senior […]
Elevate goes North for deal with ASG
Elevate PR, has agreed a partnership with Belfast-based advertising and marketing agency, ASG & Partners. Founded in 2001 by Emma Kelly (above), Elevate specialises in lifestyle PR, influencer marketing, social media and event management. Kelly says the development comes as part of a new strategy to offer an all island approach to clients this year. She […]
Martina Byrne appointed as PRII chief executive
The Public Relations Institute of Ireland (PRII), the professional body for public relations and communications professionals, has appointed Dr Martina Byrne as its new chief executive. Dr Byrne will also serve as chief executive of the Public Relations Consultants Association (PRCA), the representative body in Ireland for PR consultancies. She has over 15 years’ experience […]
Red Dog gives women’s campaign some real bite
Design and branding agency Red Dog’s work in support of Women for Election has helped raise almost €32,000 at the half-way stage of a crowdfunding push. Women for Election co-founder Niamh Gallagher said the design raised awareness of the goal of getting more women elected by engaging a younger audience. The campaign hopes to raise €50,000 […]
Carr sets up behavioural economics team
Carr Communications has become Ireland’s first PR agency to invest in a dedicated behavioural economics and sciences team. In an age of information overload, this discipline has become increasingly popular across the globe as people try to cut through the noise. Shortly after forming a coalition government in the UK in 2010, prime minister David Cameron established […]
Horgan voted Cork’s top business woman
Susie Horgan, managing director of Springboard PR & Marketing, has been named Network Cork business woman of the Year 2017. The news follows recent growth at the agency, which is five years in business. The award honours Cork women who have shown exceptional business achievements. Horgan had already won the SME less than ten employees category. […]
Hanover appointed to handle Young Scientist
Following a competitive pitch, corporate communications and public affairs specialist Hanover has been made the lead PR agency for the BT Young Scientist & Technology Exhibition (BTYSTE). Hanover, run by Lorna Jennings (above) will work closely with BT Ireland to manage PR and public affairs for next BTYSTE, including the main event in the RDS in […]
An Post’s reputation tops corporate brand list
An Post is the top brand in Ireland in terms of corporate reputation, the annual RepTrak study released by DDFH&B Group’s PR offshoot, The Reputations Agency, shows. Based on the perceptions of over 4,500 respondents who completed the survey recently, the survey quantifies the emotional bond stakeholders have with 50 companies. The study shows the connections […]
Gibneys agrees to partner with TorranceCo
PR agency Gibney Communications has agreed a strategic partnership with independent New York firm TorranceCo to broaden the offering of both agencies. Gibney Communications executive chairman Ita Gibney (above) said in a post-Brexit era and with considerable uncertainty ahead in global business, such an alliance makes […]
Mooney heads up PSG’s digital agency
Sharon Mooney has joined PR group PSG as managing director with New/Slang’s digital division. A recent addition to the team, she brings considerable client experience with leading agencies. She spent over four years at Publicis D and two and half years at Target McConnells. Most recently, she was client service director at In the Company […]
