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Dixons back FAI for Euros

Currys and PC World electrical retailers have signed up as sponsors of the Football Association of Ireland (FAI) in the build to this summer’s UEFA European Championships in Poland and Ukraine. The agreement lasts for the entire tournament, which officially gets underway in Warsaw on Friday, June 8 with 16 nations competing, including England, Germany, […]

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Shirt sponsor expresses concern about Suarez

Standard Chartered, the banking group shirt sponsor of Liverpool Football Club, has expressed concern about Luis Suarez ‘s behaviour at Old Trafford at the weekend when the Uruguyan striker refused to shake the hand of Manchester United defender Patrice Evra before the match kick off.  Man Utd’s manager Sir Alex Ferguson said Suarez was a […]

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Connacht Rugby secures Mazda

Mazda has replaced Bank of Ireland as shirt sponsor of Connacht Rugby after 14 years. While no details have been disclosed, the deal is understood to exceed the €100,000 annual fee the bank paid out. The deal will see the use of Mazda cars for Connacht players and club officials, a report in today’s Irish […]

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Coke and Adidas worried about Fifa

World Cup sponsors Coca-Cola and Adidas have expressed concerns about the growing allegations of corruption in Fifa, most notably a leaked email suggesting Qatar bought the 2022 World Cup. A spokesman for Coca-Cola said the latest allegations being raised were “distressing and bad for the sport”. He said Coca-Cola has every expectation that Fifa will […]

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Coke parts company with Rooney

Coca-Cola has ended its sponsorship deal with Wayne Rooney by “mutual agreement” and will not renew the Manchester United and England striker’s annual contract worth over £500,000. Coca-Cola said it was “proud” of the work done with Rooney over the years, including campaigns for Coke Zero and Powerade energy drink. Speculation surrounding Rooney’s Coca-Cola contract […]

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FitzPatrick wrote off sports agency interest

Former Anglo Irish Bank chairman Sean FitzPatrick wrote off a €48,000 investment which he made in Fintan Drury’s Platinum One sports management agency five years ago, a report by Killarney accountants O’Connor Kelliher & Treacy into FitzPatrick’s property and business interests has shown. FitzPatrick also invested €857,000 in Galway-based Porto Media, which produces high-speed memory […]

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Mail backs rules series

The Irish Daily Mail and TG4 will co-sponsor the international rules series to be played at the GAA Grounds in Limerick on October 23rd and a week later in Croke Park. Paul Henderson, managing director and Niamh NicLiam, marketing manager, Associated Newspapers Ireland, at a photocall announcing the sponsorship.

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McIlroy for 3 Irish Open

Rory McIlroy has been confirmed for the 3 Irish Open golf tournament being played over the Killeen course in Killarney at the end of July. The 21-year-old Belfast golfer is now ranked number nine in the world and he broke through on the PGA Tour by winning the Quail Hollow Championship at the start of […]

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Ladbrokes backs Irish grand national

Joe Lewins, Ladbrokes Ireland and Emma Donnellan, Irish Distillers Pernod Ricard, at Fairyhouse Bookmaker Ladbrokes has replaces Irish Distillers Pernod Ricard (IDPR) and its Power Whiskey brand as the title sponsor of Ireland’s richest handicap steeplechase, the Irish Grand National at Fairyhouse, for the next three years. The €250,000 event has been supported by the […]

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Woods accused of Accenture snub

Tiger Woods has been criticised by fellow golfers for choosing today to break his silence and speak publicly for the first time since his car accident in November.  Woods has called a telecast (for 4pm Irish time) in Florida which coincides with the WGC-Accenture Matchplay Championship in Arizona. Ernie Els described Woods’s action as “selfish” […]

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Dublin team drops sponsor's logo

The Dublin football team will line out in their blue shirts in their  first competitive game of the season against Wexford this Sunday without a logo pending the completion of its sponsorship deal with Vodafone. The mobile giant is due to replace Arnotts as the Dublin sponsor for the next six years. The deal is […]

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Handball may hinder Henry's future as a brand ambassador

There is speculation today that Thierry Henry’s reputation as a model sportsman may be seriously tarnished by his handball offence which led to the vital goal in the World Cup qualifier play-off game against Ireland in Paris last night. Henry has long been feted as the ideal football talent, a global icon in various campaigns. […]

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Selling rights to Lords just not cricket

The MCC has denied a report in The Times of London that it plans to follow the lead of Premier League football clubs like Arsenal by selling the naming rights to Lord’s to fund a £400 million redevelopment of the famous cricket ground located in south London. The MCC plans to expand capacity at the 195-year-old […]

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