Virgin Media Television has announced a number of new appointments as part of a reshuffle following the planned departure of Paula McCarthy as head of Virgin Media Solutions (VMS). After three years in the role and 13 years with the broadcaster, McCarthy (pictured) will take up an opportunity in another sector once she leaves VMS […]
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Sky’s Now TV to rebrand as Now
A nationwide campaign to relaunch Now TV as Now will be rolled out this month. The ‘Welcome to Now’ campaign will run across TV, digital channels and out of home (OOH) advertising. A streamlined identity, with a new green colour palette, makes use of a graphic illumination on the ‘O’ – a portal to showcase […]
Abrahamson names Virgin’s short film winners
The winners of the Virgin Media Discovers short film competition were announced by director Lenny Abrahamson on Virgin Media Television’s Box Office show hosted by Lisa Cannon. Young filmmakers Allie O’Rourke and Becky Cheatle with their project ‘Punch Line’ and Rehan Ali with his project ‘Water Under The Bridge’ will share the €60,000 prize fund. […]
TG4 hired UK agency Red Bee Creative for idents
Irish language television station TG4 awarded a contract for a suite of new idents to London agency Red Bee Creative (RBC), designed to unite brand visuals across all devices and platforms. TG4 has always used a strong identity across its platforms acting as the visual representation of the channel’s ‘Súil Eile’ slogan rolled out by […]
Vodafone to kick off rugby tournament on Virgin
Vodafone kicks off its second year sponsorship of the Guinness Six Nations on Virgin Media Television (VMTV) with games starting on Saturday, February 6. The sponsorship deal, brokered by Carat, will see Vodafone take a frontline position with rugby themed stings and branded promos. The deal also includes digital sponsorship across Virgin Media Player. Gerry […]
Quiz to air on RTÉ One this Sunday
RTÉ One Television will show Quiz, the drama telling the story of Charles Ingram, the former British army major who caused a scandal after being caught cheating his way to winning £1 million on Who Wants to be a Millionaire, at 9.30pm this Sunday. Starring Matthew MacFadyen, Aisling Bea and Michael Sheen, the three-part drama […]
Gogglebox to return on Virgin Media TV
The highly-popular reality show Gogglebox Ireland returns for a new series in the Virgin Media Television (VMTV) spring schedule. The station is promoting the TV premiere of Finding Jack Charlton profile on the late Republic of Ireland football manager as its stand-out programme. The documentary was jointly commissioned by Virgin Media and the BBC. 123.ie […]
TG4 now sixth most watched TV channel
TG4 emerged as Ireland’s sixth most watched TV channel last year, moving up one place from seventh in 2019 where it had ranked since 2014. The Irish language station is now watched more than BBC Two, Virgin Media Three and Channel 4 in Ireland. Latest figures show that 3.66 million people, or 83 per cent […]
Vicky Phelan among Late Late Show guests
On the first Late Late Show of 2021, Vicky Phelan will tell viewers about her upcoming trip to the US for an experimental new cancer treatment and why she is spending six months away from her family in her fight to stay alive. The women’s health campaigner will discuss why she hopes the treatment will give her […]
TG4 concerts attract top Christmas ratings
Irish language station TG4 had its highest audience on Christmas Day 2020, the best since Christmas Day 2009. TG4 had an audience share of 3.6 per cent on December 25, its highest Christmas Day share since 2010. The Dubliners – The Parting Glass concert, featuring the late Barney McKenna’s last recording, was TG4’s most watched […]
RTÉ series looks at Ireland’s changed lifestyles
A new three-part TV docuseries called The Way We Were looks at how Ireland has changed over the past 80 years as seen through the everyday lives of people since the State’s formation in 1937. The series, which starts on RTÉ One in early January, looks at the way Irish people have holidayed and shopped […]
Thinkhouse helps to deliver light show
RTÉ and Creative Ireland will host #Shineyourlight#Longraighdosholas this Sunday at 8.30pm on the eve of this year’s winter solstice. It is the third in a series of moments of togetherness, with millions of people participating by shining a light in their windows, at their doorsteps or within their communities using a candle, lantern, torch or […]
Macklin to leave Virgin Media Television
Following an internal reorganisation at Virgin Media Television (VMTV), Deirdre Macklin has decided to leave the company to “explore new options”. An experienced commercial marketer, she was VMTV’s head of marketing and led an in-house team of marketing, design and content creators at Red Hot Creative, whose outside clients included TAM. Macklin has been with […]