Sky One will soon be rebranded as Sky Showcase in an effort to help customers find their favourite programmes and to discover new shows with more ease. Showcase will be Sky’s flagship channel, replacing the Sky One brand at 106 on the electronic programme guide (EPG) and will feature shows from across Sky’s portfolio of […]
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Premier Sport to show six EPL games
Premier Sports is to broadcast six exclusive live Saturday 3pm English Premier League (EPL) fixtures in August and September starting with Champions League winners Chelsea’s home match at Stamford Bridge against Crystal Palace in what will be Patrick Vieira’s first league game as manager on August 14. Chelsea are seen as a lead contender for […]
Sky relaunches AdSmart scheme
Sky Media has reintroduced its AdSmart business support scheme which incentivises Irish advertisers with €20,000 worth of airtime on Sky channels. The initiative is open to businesses that have been operating for at least a year and have not used TV advertising before. Businesses can nominate themselves or may be put forward by a media […]
TAM’s TV awards shortlist confirmed
TAM Ireland has announced the shortlist for this year’s TAMI Awards TV planning awards following a record number of entries. The competition rewards and celebrates the best use of TV. Judged by a panel of industry experts chaired by former Today FM chief executive Peter McPartlin (pictured), the winners will be confirmed at a ceremony […]
Taoiseach opens up in Virgin interview
Taoiseach Micheál Martin says himself and Tánaiste Leo Varadkar “get on fine” in a frank interview to be broadcast on Virgin Media One at 9pm tonight. In the interview, the Taoiseach says the relationship is important and compromises are made. He also defends calling Varadkar “the Taoiseach” by mistake a number of times, saying it […]
Virgin really revs up broadband service in new ads
The idea of Virgin Media’s new campaign is to hit home with the message that when it comes to broadband, the brand will never stop pushing to be better than its rivals. Created by Publicis Dublin and shot in Kiev in the Ukraine by Irish production company Antidote, the €1 million campaign runs across TV, […]
Sky to show animated Riverdance movie
Irish youngsters will be able to enjoy the wondrous spectacle of Riverdance soon as the cartoon version of the stage dance show will be screened exclusively in Ireland and the UK on Sky Cinema and Sky’s Now streaming service from Friday, May 28. Riverdance: The Animated Adventure was directed by Eamonn Butler and Dave Rosenbaum. […]
Reshuffle at Virgin Media as McCarthy departs
Virgin Media Television has announced a number of new appointments as part of a reshuffle following the planned departure of Paula McCarthy as head of Virgin Media Solutions (VMS). After three years in the role and 13 years with the broadcaster, McCarthy (pictured) will take up an opportunity in another sector once she leaves VMS […]
Sky’s Now TV to rebrand as Now
A nationwide campaign to relaunch Now TV as Now will be rolled out this month. The ‘Welcome to Now’ campaign will run across TV, digital channels and out of home (OOH) advertising. A streamlined identity, with a new green colour palette, makes use of a graphic illumination on the ‘O’ – a portal to showcase […]
Abrahamson names Virgin’s short film winners
The winners of the Virgin Media Discovers short film competition were announced by director Lenny Abrahamson on Virgin Media Television’s Box Office show hosted by Lisa Cannon. Young filmmakers Allie O’Rourke and Becky Cheatle with their project ‘Punch Line’ and Rehan Ali with his project ‘Water Under The Bridge’ will share the €60,000 prize fund. […]
TG4 hired UK agency Red Bee Creative for idents
Irish language television station TG4 awarded a contract for a suite of new idents to London agency Red Bee Creative (RBC), designed to unite brand visuals across all devices and platforms. TG4 has always used a strong identity across its platforms acting as the visual representation of the channel’s ‘Súil Eile’ slogan rolled out by […]
Vodafone to kick off rugby tournament on Virgin
Vodafone kicks off its second year sponsorship of the Guinness Six Nations on Virgin Media Television (VMTV) with games starting on Saturday, February 6. The sponsorship deal, brokered by Carat, will see Vodafone take a frontline position with rugby themed stings and branded promos. The deal also includes digital sponsorship across Virgin Media Player. Gerry […]
Quiz to air on RTÉ One this Sunday
RTÉ One Television will show Quiz, the drama telling the story of Charles Ingram, the former British army major who caused a scandal after being caught cheating his way to winning £1 million on Who Wants to be a Millionaire, at 9.30pm this Sunday. Starring Matthew MacFadyen, Aisling Bea and Michael Sheen, the three-part drama […]
