Murphy takes reins at Marketing Institute

Paula Murphy, Vodafone

Vodafone brand operations manager Paula Murphy is the new chairperson of the Marketing Institute of Ireland (MII) in place of Páraic O’Toole, chief executive of Automsoft, who remains as non-executive director. Before joining Vodafone, Murphy was group marketing director at Independent Newspapers.

She was commercial manager with Superquinn and marketing manager with Kerry Foods. She joined the MII in 1994 and was awarded a fellowship in 2008. She is a graduate of the College of Marketing & Design and holds a BSc in management from Trinity College (TCD).

The institute has two new board directors. Gerard O’Neill, chairman of Amárach Research, and David Field, marketing director of Brown Thomas, replace Damian Devaney of Smurfit Kappa and Michael Killeen, Dialogue.

As Amárach chairman, O’Neill leads the strategic consulting practice, working with senior management teams to create future strategies. He is a graduate of the London School of Economics. Field was appointed marketing director at BT in January last year, before which he led the repositioning at Eason as head of marketing, ecommerce and innovation.

 


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