Chill Insurance is sponsoring the Christmas movies on RTE again this year. Having been the sponsor of the RTE mid-week movies since June, Chill has extended its contract with the national broadcaster to sponsor the line-up of over 60 films during the festive season for an undisclosed fee. The insurer has taken to the streets […]
Archive2013
CKSK adds Coors Light
CKSK has been appointed as the lead through the line creative agency on the Coors Light brand in Ireland. Brewed under licence by Heineken Ireland, Coors Light is the number four lager brand nationally and has grown share consistently since its launch here in 1998. CKSK will be responsible for all creative output on the […]
Love/Hate stars don Coola Boola hats
Love/Hate fans can support two Irish charities by buying a Coola Boola Santa Hat this Christmas. The brainchild of the Love/Hate team and commissioned by the popular crime drama’s’ producers and RTÉ, the blue santa hat is on sale for €4 at Tesco, Golden Discs and Eason stores nationwide. All profits from the sales of the […]
Mediaworks wins Irish Life
Mediaworks has been appointed by Irish Life to handle its media buying and planning following a four-way pitch. Also in the running for the account were OMD, Vizeum and the incumbent, Mindshare. Irish Life marketing director Brendan McEvoy and head of communications Karl Symes overlooked the process. Brian Sparks of Agency Assessments and Accenture managed […]
Murray joins Ogilvy Ireland
Keith Murray has joined Ogilvy Ireland as client services director. The move reunites Murray with Martin Larkin. Both had worked together at Leo Burnett, Murray as managing director and Larkin as the agency’s executive chairman. Murray took over from Shane McGonigle but was only in charge of Leo Burnett for four months when it went […]
Miley new Times commercial boss
Jim Miley, project director for Ireland’s year of The Gathering, is to join The Irish Times as commercial director. Miley was responsible for delivering all aspects of The Gathering, which was the brainchild of Fáilte Ireland’s director of market development, John Concannon. They were joint finalists in this year’s Marketer of the Year award. Miley […]
Institute launches career series
To help marketers become adept at career management, the Marketing Institute has teamed up with Alternatives to create a series of four bespoke marketing career advisory sessions. The sessions are designed for anyone who wants to keep abreast of developments in the marketing job market. Expert views will be provided on career advancement. The series […]
Image voted top publisher
Image Publications was named publishing company of the year at the Irish magazine awards presented by Magazines Ireland at a gala dinner in the Marker Hotel. The company, run by brothers Robert and Richard Power, launched a new website, ImageDaily.ie and a new wedding quarterly, Bash. Their custom publishing division increased ad revenues for Cara […]
Independent.ie traffic up by half
Independent News & Media (INM) claims to have boosted its Independent.ie traffic by 51 percent in the past year and now has almost six million online readers. A series of exclusives and firsts for breaking news helped visitors to the website grow to over 5.9 million in August alone, new figures from ABC show. Monthly […]
Leinster agrees IT deal
Leinster Rugby has agreed a deal with Samsung Electronics IT and Mobile Ireland to become the three times Heineken Cup winning team’s technology partner until the end of the season in 2015. Samsung will provide IT solutions to the squad for use among the training academy right through the club’s ranks to first team players […]
Mixtape rolls out branded cups
Mixtape Marketing is rolling out a new ambient form of advertising with the launch of Brandacup. The service offers advertisers and agencies a way to promote brands on takeaway coffee cups bought in convenience stores and coffee shops. Mixtape organises the print and distribution of cups through a network of locations. Albi Larkin, co-founder of […]
Kelly joins Irish International
Una Kelly has joined Irish International as project manager to work on account planning teams handling Diageo and UPC business. She joins the Sandymount-based agency from The Irish Times where she held an agency liaison role. Prior to that she was an account director at First Advertising, Brian Wallace Advertising and Campaign. She is marketing […]
VW kits out Leinster refs
Volkswagen is to sponsor Leinster Rugby Referees (LRR) for the next three seasons. VW has supported Leinster Rugby for the past four seasons and has extended its backing to the province’s referees association. LRR is now in its 111th season. Total membership has grown to about 350, including administrative committee members, assessors and 250 active […]
