GroupM have announced the appointment of Jonathan Conlon as chief operating officer. With over 17 years’ industry experience, Conlon will move to the newly-created position with effect from November 25 from his current role of joint managing director at Wavemaker. Prior to this, he ran GroupM agency Maxus from its launch in Ireland in 2010. […]
ArchiveNovember, 2019
Huskies prizes individuality with Nissan Juke ads
In the age of influencers, social pressure and ‘group think’, In the Company of Huskies has rolled out a launch campaign for the new-style Nissan Juke urging young people to be true to themselves. The ad says trusting your instincts and not being the same as everyone else reflects both the Juke’s individuality and those […]
BPMG to rebrand Business Post
Business Post Media Group (BPMG) will roll out the new look Business Post print and digital versions this weekend as the newspaper goes on sale every Sunday and Monday. First published in November 1989, BPMG, owned by Enda O’Coineen’s Kilcullen Kapital Partners, includes the flagship newspaper, website, events and new data and research services. […]
Verve 34th in Drum agency league
Irish event agency Verve has been listed in 34th place in the The Drum’s top 100 independent agencies league. A first-time entrant, Verve competed with 10,000 other UK agencies. The agency’s founder, Ronan Traynor, said the listings is powered by The Drum’s independent agencies census, an in-depth study of UK communications companies. The census measures […]
Vodafone Rugby and AIB GAA top sponsorships
As the dust settles on the Rugby World Cup (RWC) in Japan and the curtain drops on a decade that saw spend on sponsorship grow by 70 per cent to over €220 million this year, Vodafone Rugby and AIB GAA rank as Ireland’s stand-out sponsorships of the year and the decade respectively, sponsorship agency Onside […]
BBDO Dublin kicks off GAA campaign
‘When It’s Club, It Lives Forever’ is the new slogan for this season’s AIB GAA Club Championship campaign across TV, radio, out of home (OOH), press, social and digital. Created by BBDO Dublin, the first wave will support the championship’s provincial finals and run until the finals in January, with a focus on the role […]
Mark Tighe named top journalist
News Ireland’s Mark Tighe was voted Ireland’s top journalist at the NewsBrands Ireland Journalism Awards. Tighe was also named top news reporter and saluted for scoop of the year for his Sunday Times reports into the FAI and its former CEO, John Delaney. Staff writers, reporters, columnists and freelancers were honoured in 25 categories. Reporter, […]
Electronics top Black Friday list
The Black Friday shopping craze has been embraced by Irish consumers with many saying they are on the lookout for the best deals on offer, particularly electronic goods and fashion. Research by PML Group points to the shopping intentions of Dubliners on Black Friday. The study found that 40 per cent of Dublin adults will shop […]
Irish whiskey ties in with The Irishman
Irish whiskey producer Bernard Walsh has a tiger by the tail and he is not letting go. The tiger is Martin Scorsese’s new movie, The Irishman, starring Robert De Niro and Al Pacino (above), and the tail is his own whiskey brand which shares the same name. Walsh is doubling down on his own movie […]
Why adland can take you anywhere
The Shark Awards and the Association of Advertisers in Ireland (AAI) have joined forces to host an event called ‘Après Advertising: Where can the skills you learn in advertising and marketing take you next?‘ The evening will see a screening of Donal Moloney’s short film, Ad Men in Sheds, with two of the featured ad […]
Pinergy again lines out with Munster
Pinergy has extended its ties with Munster Rugby as the club’s energy partner until the end of the 2021 season for an disclosed sum. The deal is in its sixth season. Pinergy will again activate its sponsorship through the #WeAre16 campaign, with new initiatives for fans, including heated zones in Thomond Park before kick-off, at […]
Irish TV pushes its wares with new ads
Ireland’s TV companies and TAM Ireland is running a new campaign to promote the effectiveness of TV advertising. As from today, the new campaign will be broadcast across RTE, Virgin Media Television, TG4, Sky Media, Viacom, Channel 4 and Eir Sport channels from 7.30pm onwards and will run for three weeks with other bursts in […]
Skoda in new drive to hire greys
Skoda Ireland has announced a new age diversity initiative called ‘Simply Older, Still Clever’, which is a play on the brand’s Simply Clever tagline. The Czech Republic car brand aims to recruit older individuals who may have previously worked in the motor industry. The initiative is fronted by hotelier and TV personality Francis Brennan, an advocate […]