Applegreen is celebrating ten years of its charitable fund set up to give back to the communities in which it operates. In those ten years, Applegreen has donated €3 million to Irish charities thanks to the support from customers and staff. The ‘You Buy, We Give’ initiative continues to grow, now contributing over €1.6m to […]
Archive2019
Fureys sing their hearts out for Crumlin’s kids
The Fureys, renowned for their songs ‘When You Were Sweet 16’, ‘The Green Fields of France’ and ‘From Clare to Here’, will update and relaunch their song ‘Our Games’ ahead of the GAA All Ireland on Friday, April 26. Proceeds from the downloads will go to CMRF Crumlin to raise funds for Crumlin Hospital and […]
Javelin mourns death of co-founder Paul Myers
Warm tributes have been paid to Paul Myers, Javelin co-founder and copywriter. Known for his wit and gentlemanly air, he helped start up the Javelin agency in 1986 with Joe Dobbin and Conor Kennedy. Myers and Dobbin were part of an agency called King Myers Moy & Dobbin, aka KMMD, which McConnells had launched to […]
Dublin’s Q102 turns electric with Nissan
Dublin’s Q102 is going green by becoming the first radio station in the capital to make the switch to driving the 100 per cent electric Nissan Leaf. The station has taken delivery of three new Nissan Leafs to be used by its Blue Crew. Q102’s Margaret Nelson said the typical Q102 listener is a mother […]
IAPI names Young Lions teams heading to Cannes
The Institute of Advertising Practitioners in Ireland (IAPI) have today announced the seven winning creative teams who will represent Ireland at the Cannes Young Lions competition in Cannes in June. The festival is regarded as the global benchmark for effective communications and the world’s top advertising awards show. The seven Irish teams are made up […]
Virgin hires FMI for field marketing assignments
Virgin Media Business have agreed a strategic marketing partnership with FMI independent field marketing to promote their business offers. The agreement signing ceremony was held in Virgin Media HQ in Eastpoint Business Park with Aidan Darcy and Paul Farrell of Virgin Media Business (VMB) and Nicola de Beer, managing director, FMI, in attendance. FMI will […]
Coca-Cola decides to compete in energy market
Coca-Cola Ireland will expand its portfolio with the launch of Coca-Cola Energy, the first energy drink under the Coca-Cola brand. Coca-Cola Energy features caffeine from naturally-derived sources, guarana extracts, B vitamins and no taurine. It will be available in 250ml cans and with and without sugar. Coca-Cola Energy will launch in April. Petre Sandru, country […]
McDonald’s again game for Monopoly on OOH
The Monopoly promotion is back at McDonald’s. 2019 marks the promotion’s fourth year and this time the fast food restaurant chain is offering customers over two million prizes, including €10,000 cash prizes, €5,000 cash prizes, holiday vouchers, game consoles and food and drink prizes. Changes to the promotion include the removal of a ‘go large’ […]
Virgin Media Television to use Sky’s AdSmart tech
Virgin Media Television (VMT) and Sky have agreed a deal which will allow the Liberty Global subsidiary use Sky’s AdSmart technology where TV viewers are shown different ads depending on demographics and location. Adsmart trials will start on Virgin Media One – formerly TV3 – by the end of the year and on Liberty Global’s […]
McPartlin involved in digital Irish station start-up
Former Today FM CEO Peter McPartlin is part of a group of music aficionados behind the launch of a new digital Irish music radio station launching this weekend. Called PlayIrish, the station will be available globally on the Irish Radioplayer platform and mobile app. The new station will feature Irish artists, from established acts to […]
Davy takes stock to support golf’s Maguire sisters
Davy has signed up as a sponsor of Irish golfers Leona and Lisa Maguire which sees the sisters become ambassadors for the stockbroker. The announcement comes ahead of this weekend’s IOA Championship in Beaumont, California, where Leona Maguire will look to build on her top-five finish at the Natural Charity Classic in Florida two weeks […]
Scanlon makes call for An Post entries
BBC radio and TV presenter Angela Scanlon joined Eibhin Eviston, mail media manager at An Post, at a recent photocall to announce the closing date for this year’s An Post Smart Marketing Awards 2019. Scanlon will be master of ceremonies at this year’s gala awards ceremony which takes place at the Mansion House in Dublin […]
Volkswagen kicks off RTÉ’s Euro TV coverage
RTÉ Media Sales has signed up Volkswagen as mobility partner to sponsor coverage of the Uefa Euro 2020 qualifiers on RTÉ2 and RTÉ player. Kicking-off with Ireland’s first two games, away to Gibraltar and at home to Georgia, the deal covers live coverage of all of Ireland’s qualifiers from now until the last game at […]
