Gerry Ryan’s weekday morning show on 2FM has signed up its first ever sponsor in its 20-year history in the shape of Kerry Foods’ LowLow dairy spread. Although the show attracts over 300,000 listeners it has struggled in recent years and its audience was down by 4,000 listeners in the latest JNLR. The deal is […]
Blog RSS feed for this section
Kerry makes agency changes to dairy and meat brands
Kerry Foods has moved the creative advertising account for its dairy brands from Chemistry to McCann Erickson while its Galtee and Shaws meat brands has left Cawley NeaTBWA for DDFH&B-JWT which is the incumbent for its Denny brand. Fallon London handles Cheestrings for Kerry. The decision to drop Chemistry from the Kerry roster comes as […]
GAA fans split on Croke Park pitch ban proposal
Plans by the GAA to stop people from running on to the pitch immediately after the games on finals day in Croke Park are supported by 35 per cent of GAA fans while 46 per cent oppose the idea, a survey by Onside Sponsorship and Teamer.net has revealed. GAA fans are also divided on the […]
Teelings to tell UCD alumni Cooley story
Businessman Dr John Teeling and Stephen Teeling will give a special address to alumni of the UCD School of Business when they talk about the story of Cooley Distillery early next month. The talk will be followed by a whiskey tasting in the Laurence Crowley boardroom in the UCD Smurfit School. UCD’s Prof Damien McLoughlin, […]
BoSI moves to WPP's Mediaedge:cia
Bank of Scotland (Ireland) has switched its media planning and buying account from the Publicis-owned ZenithOptimedia to Mediaedge:cia as part of an international alignment by the Lloyds banking group. Vizeum and OMD were also involved in the four-way review. Mediaedge:cia will work to Mark Mohan, head of marketing an communications, strategy and products at BoSI. […]
Photo sharing site runs up 20,000 snaps
The RacePix365.com Irish website which combines photo sharing with athletics has uploaded 20,000 images since its launch less than a year ago. Racepix365.com was launched by Darren Spring, who, like the many contributors to the site, combines a love of photography with running. Polish photographer Daniel Kowalczyk took the 20,000th photo at the BHAA Pearl […]
AAI hosts talk on personal survival and team motivation
Even before the recession kicked in research on employee motivation and engagement was a concern with indications that 54 per cent of employees were to some extent disengaged from their work. The current environment has compounded these trends bringing greater pressure and stress to the workplace. An evening meeting of the Association of Advertisers in […]
Creative adman conceives novel musical experiment
Nick Kelly, a highly-acclaimed freelance advertising copywriter, originally with Irish International BBDO, is embarking on a new musical project as part of his next solo album. Gestation is based on a series of nine live shows, one on the last Wednesday of each of the next nine months. Kelly’s idea is to workshop a bunch […]
Liverpool signs £80 million shirt deal with Standard Chartered
Liverpool FC has netted the biggest shirt sponsorship deal in the club’s history by agreeing a £80m four-year contract with the Standard Chartered capital-based bank from the start of next year’s Premier League season. The deal marks the end of the £8m-a-season Carlsberg shirt deal. The deal with Standard Chartered was signed after an exclusivity […]
Ex-publisher advocates glossies debate "unhappy marriage"
Trevor White, former publisher of The Dubliner magazine, has called on Irish TV and filmmakers to consider making a documentary on the “unhappy marriage” between the editorial and advertising departments of a big glossy publication. White said it would be “engrossing” to see a documentary about the struggle between two magazines such as Image and […]
Dubliners try their luck at winning FM104's €250,000 house
In what is being touted as the biggest prize giveaway ever by an Irish radio station, listeners to FM104 are due to tune in in growing numbers until the end of October to try and win a new two-bedroom showhouse in Barnwell Hansfield in Dublin 15. Built by Manor Homes and located off the Ongar […]
€50 holiday vouchers to be given away in autumn push
With disposable income at a premium, Failite Ireland will give away €50 vouchers in copies of its Discovery Ireland holiday supplement out next weekend as part of a €3.5 million promotion to promote home holidays. The special offers supplement will be inserted in various national and local newspapers. They will also be available for collection […]
Former adman among PPI radio nominees
Donald Helme, former boss of The Helme Partnership, who now hosts a jazz show on Lyric FM, is nominated for specialist music broadcaster of the year and is among 34 nominations across 18 categories from RTE stations in contention for this year’s PPI Radio Awards. Mary Wilson, Ryan Tubridy and Pat Kenny are nominated for […]