ArchiveJuly, 2021

Declan Kelly remembers Catherine Keane

Zenith boss Declan Kelly remembers his agency colleague Catherine Keane who died suddenly last week   “I had the pleasure of working with Catherine Keane or ‘Cat’ as we called her (sometimes even Keano!) in Zenith. I would like to put down a few words about the Cat I got to know in that time working […]

Read more

Cummins takes charge of Sky’s comms

Neal Cummins has been appointed head of communications for Sky Ireland having previously been director and head of sport at PR agency FleishmanHillard. During his time at FH, he managed various sports sponsorships including Cadbury’s support for the Premier League and SuperValu’s GAA Football ties. He also worked on the Sky Ireland account. He has […]

Read more

Dentsu asks – how secure is our data?

In a way we never would have thought 30 years ago, personal data is now hugely valuable to marketers and scammers alike. Recent events with the leaking of personal data held by the HSE highlighted the issue. Personal data ownership is protected by GDPR, while the death of third party cookies and the increase in […]

Read more

Meaney heads up marketing at DMG

Dearbhla Meaney has joined DMG Media as group head of marketing. Meaney has over 20 years’ marketing experience. Her career began with Riverdance – The Show, where she was responsible for travelling with and co-ordinating over 200 cast and crew members in venues worldwide. Her expertise covers international event production and branding. She worked with […]

Read more

Sexton again lines out for Mace

BWG’s convenience retail chain Mace has rolled out its latest TV ad fronted by Leinster and Ireland rugby player  Jonathan Sexton to launch its a multi-platform campaign. The ad is a new take on Mace’s ‘Going the Extra Smile’. It focuses on the friendliness of store retailers and staff. Every time Sexton hears the word […]

Read more

Glenisk doubles up in new TV ad

It is not every day that a brand launches not just a new ad but adds a new word to the lexicon. To mark the launch of their environmentally-friendly packaging, Glenisk has created ‘Double Goodlier’. Focusing on consumer and environmental benefits, the ad doubles down on how much people may benefit from having a little […]

Read more

Hanratty promoted to Publicis board

Publicis Dublin’s head of strategic planning Chloe Hanratty has been appointed to the agency’s board of directors. Hanratty joined Publicis two years ago from Boys+Girls where she was senior strategic planner. Since then, the strategy team at Publicis has expanded to meet increasing demand for such services across the agency’s client base, most recently with […]

Read more

ASAI unveils new rules on HFSS ads

The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body which aims to promote the highest standards of marketing communications, has unveiled new rules relating to the advertising of high fat, salt and sugar (HFSS) products which will be incorporated into the food and non-alcoholic beverages section of the authority’s code. The new rules […]

Read more

Privacy Policy | Cookies Policy