The chief executive of the Association of Advertisers in Ireland (AAI) Barry Dooley and the head of marketing for News International (now News UK & Ireland) in Ireland Ruth Brady will help judge the Marketer of the Year 2014. Dooley took over as CEO of the AAI this time last year. He has extensive advertising […]
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Marketing Society to host election talk
The Marketing Society is to host an evening debate on the role played by marketing in this month’s local and European elections in Doheny & Nesbitt’s pub on Dublin’s Baggot Street, around the corner from Government Buildings. A panel of three election experts will provide analysis, insight and discussion on the mood of the voter, […]
Keogh’s Crisps cracks UK market
Keogh’s Crisps has agreed a deal with British multiple Tesco which sees the family’s hand cooked potato crisps go on sale in 255 Tesco stores in the UK. The Keogh family have farmed the land in Oldtown in north county Dublin for over 200 years. Three years ago, they developed the artisan crisps and the next […]
China’s Great Wall joins Paddy’s Day party
The iconic Great Wall of China will become the Green Wall of China this weekend when it goes green for the first time ever to celebrate St Patrick’s Day, joining Tourism Ireland’s Global Greening 2014. The installation of green lights on the famous wall will be made possible by the combined efforts of the Irish […]
MCCP celebrates International Women's Day
To celebrate International Women’s Day tomorrow, MCCP, run by Kay McCarthy (above), has created a visual reflection on some of the different roles and strengths of women throughout history to the present day. The video features many well-known and respected women down the years. MCCP is asking viewers to share the video and tweet them […]
Ryanair to appoint CRM agency
Ryanair is to appoint an agency to develop its data and customer relationship marketing (CRM) as part of its revised customer strategy. The pitch process is being managed internally. European agencies are invited to submit credentials by email by 5pm on Friday, March 28. An appointment is due to be made by the end of […]
Hireland creates 4,500 jobs
Voluntary jobs initiative Hireland claims to have produced 4,500 jobs and 7,000 in pledges from employers since its launch two years ago, co-founder Lucy Masterson says. The former McConnells executive says that with the economic prospects for 2014 looking better, the aim is to make a full-on effort to bring the total to 10,000 jobs, […]
Marketing Society talks creativity
The Marketing Society will host a breakfast seminar on the power of creativity in early March. Three marketing experts will discuss how creative thinking, contact strategy and work sells more, whether it is by way of strategic development, creative execution or how marketers talk to consumers. The speakers are Andy Sandoz, D&AD board member, Agency […]
Canacott departs from Publicis
John Canacott has quit as managing director of Publicis D to pursue other business interests, Marketing.ie has learned. Although no statement was made on his departure, Publicis Dublin managing director Padraig Burns confirmed that Canacott had left the group. It is believed he is currently considering his options. Canacott was central in developing Publicis D, particularly […]
Institute launches career series
To help marketers become adept at career management, the Marketing Institute has teamed up with Alternatives to create a series of four bespoke marketing career advisory sessions. The sessions are designed for anyone who wants to keep abreast of developments in the marketing job market. Expert views will be provided on career advancement. The series […]
Field to pastures new at BT
Eason head of marketing and retail development David Field is to leave the book and educational retailer to become marketing director at premier department store Brown Thomas from the start of the new year. Field joined Eason in May 2010 and has been at the forefront of developing a major marketing drive. Facing a major […]
Almost half of diaspora miss out on Christmas in Ireland
Unilever Ireland has announced the results of a survey for Lyons Tea which reveals that 46 per cent of those living abroad don’t make it home for Christmas. The research by Behaviour & Attitudes is part of the Bring The Talk Home campaign giving people the chance to win flights for loved ones to come […]
Dublin GAA unveils AIG kit
Dublin GAA and American International Group (AIG) Ireland have launched their new five-year partnership, which sees AIG sponsoring the county’s hurling, football, ladies football and camogie teams at all levels. The deal is said to be worth over €4 million to the Dublin County GAA Board. It is the first time Dublin GAA that all […]
