A feature about Ireland’s Jelly Bean Factory went out on CNN last night. The broadcast was shown worldwide, except for the US, and is estimated to have reached 240 million viewers. To view, click on http://edition.cnn.com/2013/01/17/business/ireland-jelly-bean-factory/
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Dublin Bus pitches en route
A number of creative advertising agencies are pitching for the Dublin Bus account which CIE has put out to tender. Among the agencies known to be shortlisted are Cawley NeaTBWA, which once handled the capital’s bus transport company; The Dialogue Network, Irish International and the incumbent, Rothco. The Dublin Bus business is a three-year contract. […]
Independent in deal with Munster Rugby
The Irish Independent has signed a partnership with Munster Rugby which sees it become the club’s official newspaper. As from tomorrow, the Independent will publish an eight-page free supplement available in Munster counties. It will feature first team news and stories and articles on the grass roots of Munster schools and club rugby, along with […]
DCC again an NNI winner
Impractical took the top spot in the NNI Press Ad of the Month for November, making it a second consecutive win for DDFH&B and Dublin City Council. The ad was again created by a team which comprised creative director Gavin O’Sullivan, copywriter Paddy Treacy and art direction by Mark Shanley. The entries were judged by […]
Lennon takes charge at Star
Sunday World boss Gerry Lennon is taking over as managing director of the Irish Daily Star under a new arrangement agreed between the Independent Star’s two shareholders, Independent News & Media (INM) and Northern & Shell in the UK. INM is to assume full executive responsibility for running the daily red top. As part of the […]
Kellogg’s signs TV3 breakfast deal
Kellogg’s is to sponsor the new Breakfast With segment on TV3’s Ireland AM. The new celebrity interview slot will take place twice a week, broadcasting live from the MV Cadhla barge on Dublin’s Grand Canal. The sponsorship is a way for the cereal producer to communicate with Irish consumers at breakfast time. Aideen Murphy, senior […]
Electric wins TG4 online
Electric Media has been appointed as sole re-seller for TG4’s online advertising after formal presentations from a number of sales agencies. The new agreement means that digital media buyers now have access every month to over than two million banner ads on TG4.ie and 400,000 video pre-roll ads on the TG4 Player. “This is a […]
Moran appointed deputy MD at Target McConnells
Abi Moran is the new deputy managing director at Target McConnells. The appointment comes at the end of the agency’s first year in business following the merger between RMG Target and McConnells. It was a year that saw the agency win a number of major accounts, including An Post, Topaz, the GAA and Croke Park. Moran, […]
Hyundai sponsors 3player
Hyundai Santa Fe has become the first brand to take full sponsorship of TV3’s 3player. The deal is said to be one of the biggest digital sponsorships in Ireland to date. No value was put on the deal. The sponsorship includes a display and VOD campaign across 3player online and mobile sites, with Hyundai taking […]
Sky extends on demand service
Sky has extended its on demand service for Sky+ app users. This Christmas it’s easier to plan what to watch by teeing-up box sets and shows to start downloading onto a compatible Sky+HD set top box from anywhere in the house via iPhone, iPad, iPad Mini or iPod touch. From Modern Family to Mad Men, Spongebob […]
John Giles way offside
OPINION PIECE In his column in today’s Evening Herald, John Giles writes about cheaters who must be brought to book. He highlights the wrongs of footballers who dive to cheat and get decisions when they are obviously guilty of making a farce of the beautiful game. Giles singles out Arsenal manager Arsene Wenger for specific […]
Cooney takes break from adland
Fintan Cooney has left Chemistry and plans to take a career break from advertising for personal reasons. Cooney, a highly-respected client service director, has been with Chemistry for over 13 years. He was also an agency shareholder. His main accounts in recent years included Coors Light for Heineken Ireland, Lidl, the Referendum Commission, the NSAI […]
Brennans roll out TV3 movies
Brennans Bakeries is sponsoring over 30 movies across TV3’s December schedule, including The Hangover, The Hunted, Reservoir Dogs, Pay it Forward and Roddy Doyle’s The Snapper. The sponsorship, which kicked off with stings around The Time Machine, includes all-day takeovers on Christmas Eve and Christmas Day. Ivan Hammond, head of marketing, Brennans Bakeries, said the […]
