Archive2016

McDaid on Holmes’ Innovator 25 list

Thinkhouse founder Jane McDaid features on the ‘Innovator 25’  list of the EMEA’s most influential people in marketing compiled and published by The Holmes Report. It is the first time an Irish agency owner has made the list. Since its launch three years ago, Innovator 25 has become a barometer of global marketing and communications […]

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PSG owner in $1bn stock sale

Teneo Holdings, the New York company which provides PR services and owns Dublin agency group PSG Communications, is lining up a stock market IPO valued at up to $1 billion (€890 million) in the coming months. Teneo, which has 575 staff around the world, was co-founded by former Irish Examiner journalist Declan Kelly, pictured. The […]

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Virgin signs up as Gogglebox sponsor

TV3’s parent company Virgin Media has been announced as sponsor of TV3’s Gogglebox which starts soon. The viewer-watch series popularised by Channel 4 is Virgin’s first foray into TV sponsorship. “We’ll be using our connection with the show to highlight our own TV offering,” Niamh O’Driscoll, senior brand and communications manager, Virgin Media, said. The sponsorship includes […]

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Doubts over plans for Dublin Bikes

Dublin city councillors have voted against plans to allow French poster company JCDecaux to erect four new Metropole screens in south Dublin as part of the bike rental scheme first agreed with Dublin City Council (DCC) in 2006. Three of the double-sided screens were planned at Donnybook Road, Shelbourne Road and Pembroke Road, beside the […]

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Sky Fibre gets behind Tubridy show

RTÉ Media Sales has signed up Sky Fibre as the new sponsor of The Ryan Tubridy Show for an undisclosed sum. The morning show is broadcast from 9am-10am on weekdays and currently has over 319,000 listeners. The year long deal includes 15 sponsor credited stings a week, cross-station promos in Morning Ireland, Today with Sean […]

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Dara Ó Briain to MC Adfx awards

Comedian Dara Ó Briain will host the Adfx awards being held for the first time at the InterContinental hotel in Dublin on Thursday, September 22. The awards, which are organised by agency body the Institute of Advertising Practitioners in Ireland (IAPI), are widely recognised as adland’s most prestigious and celebrated awards show. Modelled on the advertising […]

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The Media Bureau is wound up

Following a creditors meeting, The Media Bureau (TMB) media buying and planning agency has been wound up. Founded by chief executive and chairman Michael Bowles 40 years ago, the agency was launched as Ireland’s first media independent. In more recent years, the business was run by directors Martin and John Cody, along with John Priestley. […]

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North’s First Minister opens INM’s new HQ

Northern Ireland First Minister Arlene Foster officially launched the new headquarters of Independent News & Media (INM) in Belfast. Officially opening the state-of-the-art facilities, Foster said she was proud to help celebrate “this momentous occasion” marking 146 years ago to the day since the first ‘Tele’ was sold from news stands on the streets of Belfast. […]

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Renault continues with Late Late stings

Renault Ireland is renewing its sponsorship of RTE’s Late Late Show chat show for another two years. The new series sees Ryan Tubridy returns as host of the 56th season of the show each Friday at 9.35pm and will include stings to highlight its sponsorship of the show on RTÉ One, RTÉ One+1 and on RTÉ Player. […]

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Martyn new head of sport at Livewire

Core Media’s sponsorship specialist arm Livewire has made Noel Martyn its new head of sport. Martyn has worked in advertising and media agencies for 26 years and was previously with Core’s Mediaworks and Mediavest and at Dentsu Aegis Network’s Carat. His clients included Bank of Ireland, Cadbury, Spar, Irish Life, Road Safety Authority (RSA) and TG4. He […]

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Boys and Girls wins Skoda account

The Skoda car account has moved to Boys and Girls following a pitch process also involving Bloom and Publicis. The incumbent, Owens DDB, continues to handle the Volkswagen business. Boys and Girls handled Nissan up to recently. The agency’s co-founder, Fiona Scott, was hired as pitch doctor, following her handling the brand’s media review earlier […]

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ASAI runs reminder ads about code

The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body responsible for promoting the highest standards of marketing communications in Ireland, has launched a new ad campaign across radio, print and digital outdoor. In a statement, a spokesperson for the ASAI told Marketing.ie the authority has worked with a number of agencies over the […]

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Irish Life Health officially rolled out

A new health insurer has entered the Irish market with the launch of Irish Life Health. The new entity has been formed following the acquisition of Aviva Health, along with Irish Life acquiring ownership of GloHealth. The new company, based in Dublin’s Abbey Street, provides consumers with an alternative to the existing health insurance offerings. With […]

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